Episode #579 of Six Pixels of Separation – The Mirum Podcast is now live and ready for you to listen to.

Traditional media is still king. Social media is worthless. Public relations is much better than advertising. This were only three of the crazy statements that arrived in my inbox about Robert Wynne and his book, Straight Talk About Public Relations. The irony of his asking to be on my podcast was not lost on me. In fact, I responded to his request with this: “Why would Robert want to be on my podcast if social media is useless?” So, here we are. A heated debate about marketing, advertising, public relations, social media and what gets attention and generates sales for brands. Robert is the president and founder of Wynne Communications. He is also a contributor to Forbes, where he writes a column on public relations. We got at it in this episode. Enjoy the conversation…

You can grab the latest episode of Six Pixels of Separation here (or feel free to subscribe via iTunes): Six Pixels of Separation – The Mirum Podcast #579.