SPOS #295 – Mobile Marketing Impact With Gary Schwartz

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Welcome to episode #295 of Six Pixels Of Separation – The Twist Image Podcast. While many companies were still lamenting a basic website back in the nineties, Gary Schwartz was already imagining how content, voice and mobility would change how we connect to one another… and the brands that serve us. For over a decade, Gary has been a leader in the mobile industry. He is CEO of Impact Mobile (offices in New York, Los Angeles, Toronto, etc…), is Chair of the Mobile Entertainment Forum and Chair Emeritus of the Mobile Committee for the Internet Advertising Bureau. Recently, he published his first book, The Impulse Economy – Understanding mobile shoppers and what makes them buy. He brings a plethora of experience and insights from the mobile landscape to our marketing world, and it’s a true privilege to have him as a guest on the show this week. Enjoy the conversation…

Here it is: Six Pixels Of Separation – The Twist Image Podcast – Episode #295 – Host: Mitch Joel.

Download the Podcast here: Six Pixels Of Separation – The Twist Image Podcast – Episode #295 – Host: Mitch Joel.