Have you ever heard of the "razor and blades business model?" The concept is pretty simple: give people the razor
Continue readingMonth: October 2012
The Most Powerful Stat You Need To Know About Online Video
Online video was supposed to be this massive competitor to TV, wasn’t it? It turns out that online video is
Continue readingWhere To Put The Blame
Blame the agency. A friend who owns a marketing agency once half-jokingly said to me that an agency is used
Continue readingSelf-Promotion And Self-Loathing In The Digital Age
I’m going to make a confession: I don’t like the digital me all that much anymore. I’m going to make
Continue readingFrom Atoms To Bits To Atoms
Something amazing happened this past Sunday. A spacecraft launched from Cape Canaveral, Florida and is on its way to the
Continue readingWhat You Need To Know About Converged Media
Episode #326 of Six Pixels of Separation – The Twist Image Podcast is now live and ready for you to
Continue readingSPOS #326 – The Converged Media Imperative With Rebecca Lieb
Welcome to episode #326 of Six Pixels Of Separation – The Twist Image Podcast. Rebecca Lieb was on the show
Continue readingSix Links Worthy Of Your Attention #120
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingCommunicating Without Words
"Words account for only 7% of all communication." That’s one data point that has been kicking around forever. The translation
Continue readingThe Truth Behind Branding In The Digital Media Age
The digital publishers want more from the big brands. If you have been following any of the coverage from Advertising
Continue readingThe End Of Conversation
Can we move beyond the notion of brands engaging consumers in a conversation? I had the pleasure of presenting at
Continue readingThe Moment
Have you had "The Moment" yet? When you look through the newspaper, do you stop and review the job postings?
Continue readingIn The Nick Of Real-Time
Are consumer expectations getting out of control? True story: our brand-new dryer broke down. It’s not even one year old.
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