Categories: Articles

A Marketing Conference Not To Be Missed (Actually Two!)

There are two amazing Marketing events happening in the next short while:

  1. CMA National Convention. The Canadian Marketing Association is hosting their national convention on May 26th and 27th, 2010 at the theatre housed within the Metro Toronto Convention Center. It’s a star-studded line-up of keynote only presentations/sessions (with many special surprises). The two headliners are none other than Howie Mandel (who will discuss his personal brand, his TV shows, books and even his own stand-out comedy) and Debbie Travis (who will discuss the many different fashion and real estate ventures she is involved with and how she markets herself and her products). And, it’s not just two amazing/celebrity keynotes that make this event worthwhile. Check out some of the other presenters: Avinash Kaushik, Tara Hunt, Rahaf Harfoush, Terry O’Reilly, Andy Nulman, Ken Wong, Max Valiquette, Ray Zahab, and the head marketers behind brands like Indigo, Canadian Tire, Nissan, Globe & Mail, CanWest, Unilever, Molson, and many more. (full disclosure: I am the co-chair of this event and will be acting as host for both days along with Sandy Perlman from Microsoft).
  2. The Art Of Marketing. This time, Calgary gets The Art of Marketing on June 14th, 2010. This one day only event features six speakers (including me!) at the Epcor Centre. Check out this line-up: 1. Chip Heath (who along with his brother, Dan) is the author of both Made To Stick and Switch along with being a monthly contributor to Fast Company. 2. Gary Vaynerchuk is the best-selling business book author behind Crush It as well as the Internet Celebrity and host of the very popular Wine Library. 3. Sally Hogshead is the author of two amazing books (Radical Careering and Fascinate) and one of the world’s leading Creative Directors. 4. Sir Ken Robinson is probably best known for giving one of the most memorable TED Talks ever (Ken Robinson says schools kill creativity), and he is also the author of a recently released book, The Element. Robinson is an expert on the topics of creativity and education. 5. Max Lenderman is the mastermind behind two excellent books (Experience The Message and Brand New World) and is currently heading up a new Experiential Marketing division of Crispin Porter + Bogusky. Lenderman talks about both experiential marketing and emerging branding markets. 6. Me… you know me.

Here’s a chance to win some free stuff (and a very special offer)…

If you’re interested in attending The Art of Marketing in Calgary, the kind folks over there have done two things to make this easier:

  1. Six Pixels of Separation community members (this means you!) will get a special rate of $349 per ticket. All you have to do is mention the promo code "twist" either online or via phone.
  2. The Art of Marketing has also given me two VIP packages which include: two VIP tickets to The Art of Marketing in Calgary along with two copies of my first business book, Six Pixels of Separation, which I would be honoured to personally autograph for you. If you want a chance to win this VIP package, just leave me a comment below letting me know what the biggest change in Marketing has been for you in the past short while. I’ll choose the winner on June 1st, 2010 at 5:00 pm (Eastern).

Here are some clips to put you in the mood. Personally, I’m looking forward to doing what I do, so I can jump down into the audience and soak in all of this amazing Marketing and Communications insight. Both events are going to be stellar and both events are well-worth attending.


UPDATE: And the winners are:

  • Jennifer Mah
  • Josh Muirhead

Please email me – mitch[at]twistimage[dot]com for information on how to claim your prizes.
Many thanks for playing and we’ll do more of these in the future!!

Mitch Joel

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