IAB Canada – Interactive Advertising Bureau – launched a one-day intensive course in interactive marketing and online advertising. The Montreal date for this course is June 12, 2006 (this session is being taught in French by Jean Gaudreau). They are giving this session across Canada from May 31st to June 27th. You can view all of the dates here: IAB Canada Interactive Marketing Course – Dates.
Here’s how the press release describes the session:
“The Course… is designed so that at the end of just a single day, registrants will have a firm understanding of how and when to use various Online tactics, including banner, email, sponsorship/microsite and search advertising, as well as when to utilize opportunities within emerging platforms such as Mobile, RSS, Podcasting and Videogaming.”
You can view the full course outline here: IAB Canada – Course Outline.
Full disclosure: Twist Image built the IAB Canada Events website.