Categories: Articles

It's Not About The Technology

Always remember: it’s not about the technology. It’s about access.

People worry too much about the technology. Forget about the technology (sorry to those of you in IT). Instead, think about the access that the Internet has brought to our world. Beyond that, think about how mobile and touch is now giving even more people access. This very short TED Talk (under 6 minutes) demonstrates what happens when you use technology not to replicate an experience, but to supplement it (as Amit Sood – the head of Art Project at Google says) and to make it accessible to anyone, everywhere regardless of socio-economic class.

It’s not what you think.

Too many people today think that technology is about how many friends and followers you have. It’s not. Technology is (and will always be) about imagination, creativity and inspiration. Think about what this one project from Google may do to inspire the next generation of innovators. Think about what it means when you can access and have an experience like this, anywhere in the world.

It is inspiring.

Mitch Joel

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