Categories: Articles

Jaffe V. Joel – Face(book)-Off At The ACA In Toronto

This is no April Fool’s joke. Both Joseph Jaffe (author of Life After The 30-Second Spot and Join The Conversation, plus Blogger and Podcaster over at Jaffe Juice) and I will be speaking at the ACA – Association of Canadian Advertisers event, which takes place in Toronto on Thursday, April 17th, 2008. Both Jaffe and I have had many requests for us to speak together over the years and, in fact, we have done so (about two years ago, we both gave keynote addresses at the CMA – Canadian Marketing AssociationDigital Marketing Conference in Toronto), but this time is a little different.

So, the big question will be: who will use the Time Magazine Person of the Year cover from 2006 or the Coke Grand Theft Auto viral video/commercial from YouTube in our slides?

All kidding aside, it’s going to be a pretty amazing event. Besides Jaffe and myself, the ACA has hooked up a full-day program called, Continuing The Conversation, which also features Peter Kim, Senior Analyst with Forrester Research, Hunter Madsen, Marketing Director of Yahoo! Canada, Bryan Segal, Vice President of Canada, comScore Media Metrix, Shawn Bailey, Creative Head of Multiplatform, Arts and Entertainment, CBC, and others.

My topic is Six Pixels Of Separation – How Advertising Connects In A Digital World. You can view the full schedule here: ACA – Continuing The Conversation – Conference Program.

I’m not sure that there will be time for a Geek Dinner Toronto the night before the event, but who knows, maybe Jaffe and I would be up to meeting a few for a nightcap.

That all being said, rest assured, I’ll have the M-Audio MicroTrack on hand to capture some audio for an upcoming episode of Six Pixels of Separation – The Twist Image Podcast.

For more information on the event, agenda, registration, etc… ACA – Association of Canadian Advertisers – Continuing The Conversation.

Mitch Joel

Recent Posts

Greg Epstein On How Technology Became Religion – This Week’s Six Pixels of Separation Podcast

Episode #958 of Six Pixels of Separation - The ThinkersOne Podcast is now live and…

4 days ago

SPOS #958 – Greg Epstein On How Technology Became Religion

Welcome to episode #958 of Six Pixels of Separation - The ThinkersOne Podcast. Greg Epstein…

4 days ago

Six Links That Make You Think #751

Is there one link, story, picture or thought that you saw online this week that…

5 days ago

More On Canada’s Crackdown On The Business Of TikTok

What's really behind Canada’s move to shutter TikTok's Canadian offices? The stated reason? National security…

1 week ago

Brigid Schulte On Transforming The Daily Grind Into A Better Life – This Week’s Six Pixels of Separation Podcast

Episode #957 of Six Pixels of Separation - The ThinkersOne Podcast is now live and…

2 weeks ago

SPOS #957 – Brigid Schulte On Transforming The Daily Grind Into A Better Life

Welcome to episode #957 of Six Pixels of Separation - The ThinkersOne Podcast. Brigid Schulte…

2 weeks ago

This website uses cookies.