The Montreal Business Book Club Book List

When I first wrote the post, The Montreal Business Book Club – A Primer, I got many emails and comments asking which books we had already read and discussed. You’ll be happy to know that I finally got around to compiling the list today.
Here are the business books we have read and discussed in The Montreal Business Book Club. I have put them in alphabetical order by author. This post will be updated (without being annotated) as new business books are read.
The Montreal Business Book Club Book List:
– A Clear Eye For Branding – Tom Asacker.
– Selling the Invisible: A Field Guide to Modern Marketing – Harry Beckwith.
– What Clients Love: A Field Guide to Growing Your Business – Harry Beckwith.
– The 7 Habits of Highly Effective People – Stephen R. Covey.
– Never Eat Alone: And Other Secrets to Success, One Relationship at a Time – Keith Ferrazzi.
– And Now a Few Words From Me: Advertising’s Leading Critic Lays Down the Law, Once and For All – Bob Garfield.
– The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It – Michael E. Gerber.
– The Little Red Book of Selling: 12.5 Principles of Sales Greatness – Jeffrey Gitomer.
– The Patterson Principles of Selling – Jeffrey Gitomer.
– Blink: The Power of Thinking Without Thinking – Malcolm Gladwell.
– All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World – Seth Godin.
– The Big Moo: Stop Trying to Be Perfect and Start Being Remarkable – Seth Godin and The Group of 33.
– Free Prize Inside!: The Next Big Marketing Idea – Seth Godin.
– Meaningful Marketing – Doug Hall.
– The Ten Faces of Innovation: IDEO’s Strategies for Defeating the Devil’s Advocate and Driving Creativity Throughout Your Organization – Thomas Kelley.
– Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant – W. Chan Kim and Renée Mauborgne.
– A Whole New Mind: Moving from the Information Age to the Conceptual Age – Daniel Pink.
– Funky Business: Talent Makes Capital Dance – Jonas Ridderstrale and Kjell Nordstrom.
– Karaoke Capitalism: Daring to Be Different in a Copycat World – Jonas Ridderstrale and Kjell A. Nordstrom.
– Lovemarks: The Future Beyond Brands – Kevin Roberts.
– The Wisdom of Crowds – James Surowiecki.
– Winning – Jack Welch.