I’ve been resisting the temptation to start with Twitter.
Never heard of Twitter?
Look on the left (scroll down to the bottom). Twitter is the ability to send a quick SMS-like text message to the web that is published and accessible. You can also add “friends” to your Twitter community to see what others are up to.
Twitter is being called micro-Blogging.
Why was I resisting Twitter?
1. Is it that important to know what I am to?
2. I hear it’s the social media equivalent of crack (highly addictive).
I then realized that there could be many marketing, communications and advertising opportunities with Twitter, and I don’t want to become one of those “I don’t have time for…” people.
That was my initial reaction and I then heard all of the haunting voices from my past of people saying, “I don’t have time for…” surfing the Internet, instant message, email, Blogs, Podcasts, Second Life, etc…
Twitter and it’s micro-Blogging capabilities is another way for communities to connect and engage in conversation. I have to play with it to discover if there are any values beyond knowing where I’m at any time during the day. But, most importantly, we need to understand what Twitter might change for marketing and communications down the road.
So Twitter me this: will Twitter bring us even closer together?
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