When Blogging first started to get some serious steam, I remember the rule of thumb being that you should try
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No Shocker – The Web Drives People To Retail
We keep having to banging this drum to get traditional Marketers to embrace the power of online. I’m happy to
Continue readingMarketing Cuil As A "Google Killer" Is Silly
Nothing like some traditional mass media headlines to put a bee in my bonnet. Here are just a few: –
Continue readingFacebook Is Not The Answer
Take a look at some of your favourite Blog postings over the past six months. My guess is your could
Continue readingThe Secrets Of Self-Promotion – Courtesy Of Wired Magazine
Have you checked out the latest issue of Wired Magazine (August 2008)? It features Julia Allison on the cover with
Continue readingHire A Sales Rep Named Google – Montreal Gazette Column
As Blogged about in my post, Seven Blogs You Must Read And Other Useful Know-How – Montreal Gazette Column, I
Continue readingWhen 46% Of The CBS TV Audience Watch Their Shows Online, You Know The World Is Changing
I’m sort of a statistics geek. I love hearing crazy things like 46% of CBS‘ TV audience watch the network’s
Continue readingGoogle Not Optimistic About The Future Of Newspapers
A day does not stroll by that someone, somewhere remarks on the murky waters ahead for the newspaper industry. Shel
Continue readingThe Way Of The Keyboard Warrior
All conversations are not created equal. When it comes to Blogs, you might think differently. After all, if I decide
Continue readingYou Are Never Too Naked
Chris Brogan always inspires me. He asks Blog-provoking questions and gives abundantly of his time and brain. So much so,
Continue readingBlogs Are Not Dead
Hugh MacLeod is not just a wise man who draws cartoons on the back of business cards. He’s also got
Continue readingThe Mass Media Effect
As advanced as we think the world is when it comes to new media – with RSS readers, Google News
Continue readingIn Praise Of Slow
Marketers want everything (more sales, more brand awareness, more recall, more word of mouth and more) and they want it
Continue readingSeven Blogs You Must Read And Other Useful Know-How – Montreal Gazette Column
First off, a hearty welcome to readers of the Montreal Gazette who caught my first column that was featured in
Continue readingHow To Keep Score In Social Media
There are some debates that never have a clear "winner." How to measure success in the Social Media channel looks
Continue readingConversations Need To Yield Actions Measured In Dollars
That was the message given in a piece published yesterday in Advertising Age titled, Conversations Need To Yield Actions Measured
Continue readingGoogle Is Doing WHAT?
That was the title of the first article featured in Computerworld Magazine’s email blast I got this morning (yes, in
Continue readingHow Do You Track It All?
I got an interesting email from Kevin Behringer from the Fly-Over Marketing Blog: "I was listening to SPOS 110 and
Continue readingOne Thing You Should Never Do As A Podcaster (Or Blogger)
I was asked to to be interviewed on an industry-specific Podcast this past week (name and url withheld). I did
Continue readingOne Thought From The Book Here Comes Everybody By Clay Shirkey That Will Change The Way You Think
There’s a recently released book called, Here Comes Everybody (The Penguin Press), by Clay Shirkey that I am loving. In
Continue readingDon't Forget Your Website
Lately, I find myself thinking more and more about what Bryan Eisenberg (co-founder of Future Now Inc., Blogger over at
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