Have you ever thought of what it takes to make something really happen? It could be an advertising campaign, it
Continue readingCategory: Articles
Click here to subscribe and get all of the latest articles and podcasts.
The New Twitter Effect
Twitter is mainstream. It was another week of Twitter getting mainstream media accolades as news of Osama Bin Laden taking
Continue readingThe Next Generation Of Listening And Marketing
Episode #252 of Six Pixels of Separation – The Twist Image Podcast is now live and ready for you to
Continue readingSix Links Worthy Of Your Attention #46
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingBecome Digitally Literate
A better world is a place where more and more people are digitally literate. People often ask me who I
Continue readingWanting Something
How badly do you want something? It’s very interesting to think about the things we want and lay them against
Continue readingStories Die When There Is No Experience With It
Transmedia is all the rage these days. So too is Digital Storytelling. The idea seems both plausible and realistic: extend
Continue readingThe Mutterings Of Twitter
Brands that are leveraging Twitter to connect with their consumers may be in for a surprise. That feeling of frustration
Continue readingOne More Important Thing About Presenting…
Being memorable is one thing. Being authentic is another. The other day, someone directed me to a public speaking coach
Continue readingHow To Get Serious About Your Creativity
Episode #251 of Six Pixels of Separation – The Twist Image Podcast is now live and ready for you to
Continue readingSix Links Worthy Of Your Attention #45
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingWhat The Next Five Years Will Be About
The next five years will be about direct relationships. Several years ago a leading brand contacted us (Twist Image) about
Continue readingThe Value Of Utilitarianism Marketing
It’s a cluttered world. It’s an even more cluttered Marketing world. Brands still think it’s all about the pomp and
Continue readingAll Apologies
What else should I be? All apologies. Sony is going to have a very long haul over the next long
Continue readingHow To Hire A Marketing Agency
The process of hiring a Marketing agency feels old… and somewhat broken. What used to be an experience about finding
Continue readingDo The Work!
Wearing a suit and tie was never my thing. In fact, I can remember being in my late teens and
Continue reading250 Podcasts
Episode #250 of Six Pixels of Separation – The Twist Image Podcast is now live and ready for you to
Continue readingSix Links Worthy Of Your Attention #44
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue reading6 Documentaries To Get Your Creative Marketing Juices Flowing
Creative inspiration can come from anywhere. For the past long while, my most creative inspiration has come from watching documentaries.
Continue readingWhat Do You Call This Thing?
I’m at a loss for words. Years ago, my business partners and I at Twist Image decided to define the
Continue readingDefensive Branding
Should brands respond to all negative comments? The common held response to a question like that is usually a stern
Continue reading
Never another podcast episode or article 