"It’s nothing personal, it’s just business." How many times have you heard that line in your life? How does your
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Confusion Over Search Engine Marketing
What a strange, magnificent and scary world we live in. Marketing Pundits (like me) were quick to forecast a serious
Continue readingThe Miracle Of Publishing
Many of us are in awe over what’s happening to the newspaper industry. Many of us worry that the book
Continue readingThe Mother Of All Inventions – A Look At The Internet
Here’s a pretty bold quote from the TED website about Tim Berners-Lee: "Tim Berners-Lee invented the World Wide Web. He
Continue readingAffiliate Links In Twitter Will Sink Marketing To A New Low
The always-interesting Jeremiah Owyang (analyst for Forrester Research) over at Web Strategy has a fascinating post today titled, It’s About
Continue readingFollowing The News On Twitter With Muck Rack
If there’s one thing we have learned about the rapid growth of Twitter, it’s that anyone, anywhere can commit acts
Continue readingWireless Reading Devices vs. Newspapers
The big news this week in the newspaper industry was not Google‘s Marissa Mayer speaking before a Senate subcommittee on
Continue readingThe Astounding Evolution Towards Less In A "More Society"
No one pays much attention to anything these days. In August 1981, the world changed dramatically. The saying "I Want
Continue readingThe Power Behind Your Website Name, Vanity URLS And Generic Domain Names
What’s in a name? When the dot com boom happened in the early nineties it was nothing short of a
Continue readingLife During The 30-Second Spot
The TV industry is about to go through some very dramatic changes. Yes, people have been saying that the Internet,
Continue readingTracking The Power Of Twitter
There are many tools out there that allow you track Twitter. Some will show you just how popular an individual
Continue readingWhen Your Office Is Anywhere And Everywhere
When you’re a digital nomad, your office can fit in a backpack, but not a briefcase. I tend to know
Continue readingWhat Is Your Homepage?
With any modern web browser, you don’t just have to choose one homepage every time you open your browser. The
Continue readingSpeaking In A Powerful New Way
Good ideas spread. Bad ideas spread. I’ve said it before, and I will say it again: the best thing about
Continue readingUnderstanding Ecosystems
If ever there was a buzzword brewing around strategy meetings and marketing conversations it is: ecosystem. All great marketing tactics
Continue readingA New Way To Buy Advertising
What if everything we knew about buying and selling advertising was about to change? Charlene Li is the co-author of
Continue readingFortune 500 List Demonstrates The Power Of Blogging
While companies are even quicker to flip the switch and hop on to Twitter, more and more companies are still
Continue readingThis Space (Is Not) For Sale
Marketers are going to be using Social Media a lot more in the coming year. Some of it will just
Continue readingMaking Things Click Online Is Smart Business
If there’s one conversation happening around the water cooler right now, it is how to figure out what’s working in
Continue readingThe Present And Future Of Media – Big Trouble Or Huge Opportunity?
Five very interesting, very different and very scary news items just crawled across the wire (or Google Reader – depending
Continue readingGo Google Yourself
With over 1.5 billion people online (and more coming online each and everyday), the search results that show-up when you
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