I was floating through YouTube looking for a specific online video. I couldn’t find it, so I did what I
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The Marketer's Summer Reading List For 2008
What business and motivational books are going to push you forward in 2008/2009? For the past few years I’ve compiled
Continue readingThe Pace Of Change – Why Marketing Will Always Be Unstable
One of my all-time favourite business quotes is: "If you don’t like change, you’re going to like irrelevance even less."
Continue readingSearch Engine Strategies – The Videos
I am just finishing up at Search Engine Strategies Toronto. You can read a little bit about what happened during
Continue readingWill Addressable Advertising Make TV Ads Better… Or More Like The Web?
I have a stack of articles to read. They all sit in a black folder that resides in my backpack.
Continue readingThe Word Of Mouth Manual – Volume II Is Here… And It's Free (But Just For You)
The Word Of Mouth Manual – Volume II is the new book by Dave Balter. Balter is the founder of
Continue readingSocial Media Journey Keeps On Turning
I was very moved by the story about how the rock band Journey found their new singer, Arnel Pineda (“pin-eh-da”)
Continue readingThere's Only One Way To Win At Social Media And Word Of Mouth Marketing
I just spent two very different days with very different groups of people, talking about two very different topics, and
Continue readingSearch Engine Strategies Toronto – Get Your Search On
It’s conference season. You can smell it in the air. Next week, I’ll be taking part in Search Engine Strategies
Continue readingChoose Your Words Wisely
Here’s a bit of an interesting scenario (real names withheld to protect and maintain privacy): I got an email yesterday
Continue readingForeword Thinking – The Business And Motivational Book Review Podcast With Predictably Irrational Author Dan Ariely Now Live
I have been woefully slow at posting new episodes of my "other" Podcast, Foreword Thinking – The Business and Motivational
Continue readingWhat A Week In Digital Marketing This Will Be
If you’re interested in augmenting your Marketing skills by integrating Digital Marketing into your mix, then the CMA – Canadian
Continue readingWhy Behavioral Targeting May Not Be The Future Of Online Advertising
Did you know that there are many American and British ISPs (Internet Service Providers) who are collecting keyword information along
Continue readingSearch Engines… Oh, The Humanity
The struggles to Search Engine Optimize a website continues. As Universal Search (aka blended search) continues to proliferate the organic
Continue readingSweet Mother Of MySpace
I was settling into a long Air Canada flight from Montreal to Vancouver and all primed to read the cover
Continue readingBig News – Grand Central Publishing Signs Global Book Deal For Six Pixels Of Separation Book To Business Plus Imprint
While this is not the perfect way to let everyone know about this very exciting news, I was informed that
Continue readingMy Conversation Can Beat Up Your Conversation
Have you ever wondered why so many Bloggers and people interested in creating content online obsess and constantly refresh their
Continue readingRSS Advertising Yes – Podcast Advertising No
"’RSS and podcasting have both gone a little bit silent,’ he said. ‘Podcasting is a bust, and RSS was lumped
Continue readingJust What Is Social Media Anyway?
I think Lee Lefever over at Common Craft does a mighty fine job of explaining Social Media (in plain English…
Continue readingSix Ways Social Media Can Help You Land The Job
For the record, I’ve always hated the concept of a "job." A job sounds so blasé, as opposed to finding
Continue readingThe Connected Agency
I had a slew of flights this week and was finally able to tear through a Forrester Research report called,
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