People who prey on the uncertainty of others make me sick. This is the reason direct mail and email marketing

When Seth Godin runs a viral marketing campaign, typically he’s giving away value to build trust in hopes that it

Just posted on Seth Godin’s Blog is a link to a better-formatted and limited edition of his book (now e-book),

I’ve had the pleasure of becoming friends with Tara O’Doherty the National Director, Usability Group for Fjord Interactive Marketing +

I’ve already explained that I subscribe to several hundred e-zines and RSS feeds. There are truly only a handful that

I also Blogged about some promotional writing I had done for the Gillett Entertainment Group and a local Montreal superstar-in-waiting,

I posted a little personal story about singer/songwriter Lea Longo here a while back. It was a pleasant surprise to

I was just perusing Tom Peters’ Blog and saw his post about Microsoft’s new Search Engine (still in Beta) and

“Success on the Web requires getting people to do what you want them to when they visit your site.” Seems

Videotron promised to come by tonight between 5 – 8 pm to install two more cable lines and my new

As of tomorrow, you can stream it online, or if you’re in my ‘hood you can view it on PBS

Last night we had a hotly debated session over Harry Beckwith‘s What Clients Love. It was a strong discussion only

Just came across this very good primer on what’s happening in the mobile marketing marketplace. iMedia Connection‘s Rebecca Weeks (Content

I spent the better part of the morning hearing two great speakers present the case for the power of SMS

When I spoke at the Canadian Marketing Association‘s 2004 Digital Marketing Conference in late October, I was on a panel

For quite a while I have been a member of an online Word Of Mouth marketing company called BzzAgent. At

Just a little head’s up that tomorrow night Robert Gervais, President of Pre2Post Technologies, and I will be giving a

Several months back I jetted down to Toronto for The Power Within full day conference on Sales Mastery. It was

Why do you always remember the best stuff when you’re in the shower? Well, that’s what happened this morning, so

The panel discussion also shed light into how the French-speaking marketers are dealing with a more unique (distinct?) Quebeccrowd. More

It was a jaw-dropper. An impressive crowd of nearly 300-plus marketing specialists from Montreal, Quebec bared witness to many great