Categories: Podcast

SPOS #422 – Changing Consumer Behavior With Tom Asacker

Welcome to episode #422 of Six Pixels Of Separation – The Twist Image Podcast. Tom Asacker is responsible for a lot of what you read, hear and see at Six Pixels of Separation. We were introduced via a mutual business acquaintance well over a decade ago, and his presentation on the power of brands made me realize that marketing is much more than what an agency like Twist Image produces. We have to be able to communicate how we see, think and do marketing. Our message about the power of digital marketing has to be communicated beyond the four walls of our agency and client offices. Since then, we have become friends (and since then, I started blogging, podcasting, writing books, speaking and more), and I continue to be an admirer of his work, which includes books like, The Business of Belief, Sandbox Wisdom, A Clear Eye For Branding and many more. Most recently, Tom and I were sharing links via email on the choices, decisions that consumers make in this new environment. Tom believes at the root of every purchase is a depth of psychological mechanics that most marketers dismiss or ignore, and that’s not something that technology can automate. Enjoy the conversation…

Here it is: Six Pixels Of Separation – The Twist Image Podcast – Episode #422 – Host: Mitch Joel.

Download the Podcast here: Six Pixels Of Separation – The Twist Image Podcast – Episode #422 – Host: Mitch Joel.

Mitch Joel

Recent Posts

Greg Epstein On How Technology Became Religion – This Week’s Six Pixels of Separation Podcast

Episode #958 of Six Pixels of Separation - The ThinkersOne Podcast is now live and…

4 days ago

SPOS #958 – Greg Epstein On How Technology Became Religion

Welcome to episode #958 of Six Pixels of Separation - The ThinkersOne Podcast. Greg Epstein…

4 days ago

Six Links That Make You Think #751

Is there one link, story, picture or thought that you saw online this week that…

5 days ago

More On Canada’s Crackdown On The Business Of TikTok

What's really behind Canada’s move to shutter TikTok's Canadian offices? The stated reason? National security…

1 week ago

Brigid Schulte On Transforming The Daily Grind Into A Better Life – This Week’s Six Pixels of Separation Podcast

Episode #957 of Six Pixels of Separation - The ThinkersOne Podcast is now live and…

2 weeks ago

SPOS #957 – Brigid Schulte On Transforming The Daily Grind Into A Better Life

Welcome to episode #957 of Six Pixels of Separation - The ThinkersOne Podcast. Brigid Schulte…

2 weeks ago

This website uses cookies.