Is there one link, story, picture or thought that you saw online this week that you think somebody you know
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The Long Tales – The Best In Business Innovation Content – Issue #2
Welcome to the 2nd edition of The Long Tales – the best in business innovation content. If you believe that
Continue readingWhy Facebook Is Cleaning Up The Neighborhood
Brands (and the people that work for them) are going apoplectic about where Facebook is headed next. Investors are a
Continue readingA Lesson From Facebook That Every Brand Should Learn
How hard is it, really, for your brand to change and adjust to new times? The public answer is, usually:
Continue readingAd Agencies Are Not Dying. In Fact, It's Quite The Opposite
Just what, exactly, is going on in the marketing industry? Almost three years ago, our digital marketing agency, Twist Image,
Continue readingShould We Rate Ads Or Just Watch Them?… Or Neither
We have been voting with our eyeballs. It’s plain and simple. Impressions, GRPs and mix in some repetition. It turns
Continue readingAmp Up Your Online Video Knowledge With Mark Cuban
Marketers don’t know that much about online video. We think that we do. We don’t. That statement is not meant
Continue readingFacebook On The Brain
Facebook is messing with your mind, people… what’s wrong with you? (say that with an accent like an old dude
Continue readingThe Shift To TV Everywhere
Television has always been based on two pillars: Destination. From "Must See TV" to your favorite sitcoms on Thursday night,
Continue readingLinkedIn, Social Media And Bubbles
Late last week, LinkedIn became the biggest U.S. Internet IPO since Google back in 2004. Everyone from investors to start-up
Continue readingThe Real-Time Web Welcomes Real-Time Advertising
It’s too bad that Facebook and Twitter haven’t quite figured out their unique advertising models yet. It’s easy to be
Continue readingMaybe We Need To Ease Up On The Advertising
When you play in the Social Media sphere, a lot of people will refer to advertising as "interruption-based marketing". No
Continue readingThe End Of Online Advertising Standards
Do online advertising standards work? Is there a real point to them? The online and interactive advertising industry will have
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