We talk about the economic crisis. We talk about the environmental crisis. Let’s talk about the realities of the marketing
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SPOS #158 – Media Hacks #11
Welcome to episode #158 of Six Pixels Of Separation – The Twist Image Podcast. Here is Media Hacks #11. It’s
Continue readingIn Search Of Excellence – The New Search Engine Wars
Last July, a new search engine called Cuil made its way on to the market. As with anything and everything
Continue readingWhen Online Advertising Fails The Newspaper Industry
If you’ve been following the newspaper deathwatch, the two main sources of revenue that they are saying will help them
Continue readingWhen The Media Is The Message
The following is a cross-post from the Sparksheet Blog. It was an interview conducted with me by Spafax Editorial Director,
Continue readingSunday Papers – The Digital Edition
"You can read it in the Sunday papers, Sunday papers." – Joe Jackson. There is something about the dawn on
Continue readingGoogle Wave, Marketing And The Future Of Connecting
On May 28th, 2009, Google announced a new solution at their Google I/O Developer Conference in California called, Google Wave,
Continue readingSPOS #157 – Media Hacks #10
Welcome to episode #157 of Six Pixels Of Separation – The Twist Image Podcast. Here is Media Hacks #10. Julien
Continue reading6 Steps Towards A New Economy
As we move out of the recession, we need to be prepared for how business will adapt as companies, once
Continue readingBig Time Marketing Going Forward
Sir Martin Sorrell is currently the CEO of WPP Group (the world’s second largest advertising holding company). They employ 100,000
Continue readingNews Will Outlast Newsprint
This week, newspaper executives from across Canada are gathered in Montreal to attend the Ink + Beyond national conference organized
Continue readingSPOS #156 – Marketing A Book In The Digital Age
Welcome to episode #156 of Six Pixels Of Separation – The Twist Image Podcast. This week has ramblings about everything
Continue readingThe Quarter Mile Stretch
Imagine if every three months you were expected to make more money, lose more weight, be a better community member,
Continue readingMake It Personal
"It’s nothing personal, it’s just business." How many times have you heard that line in your life? How does your
Continue readingConfusion Over Search Engine Marketing
What a strange, magnificent and scary world we live in. Marketing Pundits (like me) were quick to forecast a serious
Continue readingSPOS #155 – Media Hacks #9
Welcome to episode #155 of Six Pixels Of Separation – The Twist Image Podcast. Somehow we managed to get the
Continue readingWireless Reading Devices vs. Newspapers
The big news this week in the newspaper industry was not Google‘s Marissa Mayer speaking before a Senate subcommittee on
Continue readingThe Power Behind Your Website Name, Vanity URLS And Generic Domain Names
What’s in a name? When the dot com boom happened in the early nineties it was nothing short of a
Continue readingLife During The 30-Second Spot
The TV industry is about to go through some very dramatic changes. Yes, people have been saying that the Internet,
Continue readingSPOS #154 – Putting The "Social" Back Into Social Media
Welcome to episode #154 of Six Pixels Of Separation – The Twist Image Podcast. Here’s a quick little rant about
Continue readingUnderstanding Ecosystems
If ever there was a buzzword brewing around strategy meetings and marketing conversations it is: ecosystem. All great marketing tactics
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