Have you checked out the latest issue of Wired Magazine (August 2008)? It features Julia Allison on the cover with
Continue readingTag: advertising
Hire A Sales Rep Named Google – Montreal Gazette Column
As Blogged about in my post, Seven Blogs You Must Read And Other Useful Know-How – Montreal Gazette Column, I
Continue readingSPOS #113 – Six Pixels Of Separation – The Twist Image Podcast – +1 (206) 666-6056 – Marketing Success This Summer
Welcome to episode #113 of Six Pixels Of Separation – The Twist Image Podcast. You’ll hear why this show was
Continue readingSPOS #112 – The Sheer Mass Of Mass Media
Welcome to episode #112 of Six Pixels Of Separation – The Twist Image Podcast. Chock full of audio comments from
Continue readingHow To Keep Score In Social Media
There are some debates that never have a clear "winner." How to measure success in the Social Media channel looks
Continue readingConversations Need To Yield Actions Measured In Dollars
That was the message given in a piece published yesterday in Advertising Age titled, Conversations Need To Yield Actions Measured
Continue readingSPOS #111 – Social Media Breakfast With Bryan Person
Welcome to episode #111 of Six Pixels Of Separation – The Twist Image Podcast. I got up and nice and
Continue readingOne Thing You Should Never Do As A Podcaster (Or Blogger)
I was asked to to be interviewed on an industry-specific Podcast this past week (name and url withheld). I did
Continue readingSPOS #110 – Digital Marketing From Mexico City
Welcome to episode #110 of Six Pixels Of Separation – The Twist Image Podcast. I have not been this inspired
Continue readingFear Of A Google Planet – Google Ad Planner Is About To Change Everything
I saw Google‘s new media and Web measurement tool, Google Ad Planner, yesterday in action. It’s scary good. To date,
Continue readingMass Media Or Mass Content – What's Worse?
I remember listening to David Weinberger (co-author of The Cluetrain Manifesto, author of Everything Is Miscellaneous and Small Pieces Loosely
Continue readingSPOS #109 – Fair Trade Search Engine Strategies
Welcome to episode #109 of Six Pixels Of Separation – The Twist Image Podcast. It is early Sunday morning, so
Continue readingWill Addressable Advertising Make TV Ads Better… Or More Like The Web?
I have a stack of articles to read. They all sit in a black folder that resides in my backpack.
Continue readingSPOS #108 – Summertime Marketing
Welcome to episode #108 of Six Pixels Of Separation – The Twist Image Podcast. A crazy week of travel into
Continue readingSPOS #107 – Persuasion And Marketing With Douglas Rushkoff
Welcome to episode #107 of Six Pixels Of Separation – The Twist Image Podcast. From the west coast to the
Continue readingWhy Behavioral Targeting May Not Be The Future Of Online Advertising
Did you know that there are many American and British ISPs (Internet Service Providers) who are collecting keyword information along
Continue readingRSS Advertising Yes – Podcast Advertising No
"’RSS and podcasting have both gone a little bit silent,’ he said. ‘Podcasting is a bust, and RSS was lumped
Continue readingSPOS #106 – The Content As Marketing Conundrum
Welcome to episode #106 of Six Pixels Of Separation – The Twist Image Podcast. Content is something we need to
Continue readingThe Connected Agency
I had a slew of flights this week and was finally able to tear through a Forrester Research report called,
Continue readingSPOS #105 – Customer Service Is The New Marketing
Welcome to episode #105 of Six Pixels Of Separation – The Twist Image Podcast. This episode is a real treat.
Continue readingSPOS #104 – Google Dances And Facebook Groups
Welcome to episode #104 of Six Pixels Of Separation – The Twist Image Podcast. I’m back from an amazing week
Continue reading
Never another podcast episode or article 