Not a good brand. Not a successful brand… a great brand? In fact, before attempting to answer this question, it’s
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Calm Down, The Name "Oath" Ain't That Bad
People are very upset with the new company name, Oath. Oath is what the Verizon-owned AOL and Yahoo will be
Continue readingContent Is Hard… What's Your Brand To Do?
That’s one simple, but very real statement, isn’t it? Maybe there was something in the water at Social Media Marketing
Continue readingBad Vibrations From Internet Of Things, Voice As The Next Navigation And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home
Continue readingWe Are Going To Shove Augmented And Virtual Reality Down Your Collective Throats
It’s happening. It’s going to happen. Brands, be prepared. It’s a binary world when it comes to those who believe
Continue readingEmbrace The Shift Away From Stuff – Strategy Magazine Column
Audio streams trump everything when it comes to music. That may seem obvious, but one could argue that it is
Continue readingThe Billion Hour YouTube Rabbit Hole (And It's Growing)
It can often be a sad state of affairs. I don’t know about you, but when someone send me a
Continue readingFacebook Is Not A Media Company (Today). Facebook Is The Mass Media (Tomorrow).
What makes a piece of content a television show, a movie, a YouTube clip? It’s not a new discourse. It’s
Continue readingUber's #DeleteUber Mess, Starbucks Is So Good At Mobile That It Hurts And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home
Continue reading"Alternative Facts" Are Not Facts, Netflix Dominates Our Lives And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home
Continue readingApple Has Over 40% Of The Wireless Headphone Market, Facebook Tests Mid-Roll Ads And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home
Continue readingThe Interoperability Of Things (And Brands)
What makes a product or service really work? For years, you could only text message someone who was on the
Continue readingIf Your Agency Is Not Consulting, Then What Is It Doing?
For marketing agencies to survive, they must start looking more like the consultants. This is one of the bigger themes
Continue readingThe Persistence Of Brands
“Nobody wants to be branded anymore,” said Aaron Levine, head designer for Abercrombie & Fitch. Well, if that line from
Continue readingWorking In A More Connected Space
There is an irony happening in the modern workplace. Many claim that they no longer need the office and the
Continue readingPewDiePie, YouTubers And The Future Of Celebrity – The Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal
Continue readingClay Shirky Is Back (And He's Taking On China)
What do you really know about China, smartphones, business and how it impacts the world? There are only a handful of
Continue readingFake News On Facebook And Happiness Without Social Media – The Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal
Continue readingSamsung Brand Challenges, Instagram Goes After Amazon and Apple Is A Dongle Company – The Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal
Continue readingTwitter's Future, Uber To Create Flying Cars and Apple's New MacBook Pro – The Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal
Continue readingExploding Smartphones, Facebook's Workplace And Fake News Sites – The Week's CTRL ALT Delete Segment On CHOM 97.7 FM
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal
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