One media channel always accuses another media channel when either popularity or advertising within the channel begins to wane. Before
Continue readingTag: business model
Social Media Fairies And Pixie Dust
Hands up if you like big oil? Anyone… anyone… Bueller… Bueller…? Was it the explosion of an oil rig that
Continue readingThe Price Is Right
When it comes to Marketing, nothing else will happen if you don’t get The Four Ps right. It’s all about
Continue readingOne Product. One Sale. One Day Only. One Exciting New Business Model
Do you buy in bulk? When most people think of buying in bulk, they think about Costco. They think about
Continue readingThe New Face Of Facebook
Put away your preconceived notions of what Facebook is all about. For a long while, the consensus was that Facebook
Continue readingWhen Free Costs A Fortune
For the average person, having access to something for free is the best, but it’s when those average people become
Continue readingThe Pending Digital Disruption
How many times a week do you hear someone say, "it’s a shame what happened to the music industry?" or,
Continue readingThe Business Of Kindness
Is it that hard to be kind to one another? It’s an important question to ask. Not just in life,
Continue readingCTRL-ALT-DEL – It's Time For A Business Reboot
Maybe the Internet changed much more than we think? Maybe businesses have to reinvent not only themselves, but the entire
Continue readingBuying A Newspaper And Free News
Would you buy a newspaper? When word got out that the Montreal Gazette was being put up for sale along
Continue readingThe TED Experience
The truth is that TED is a lot more like a community than a conference, and that speaks volumes to
Continue readingThe Value Of Good Exposure
People do a lot of things just for the "exposure." It could well be that the concept of exposure is
Continue readingMedia Purgatory
Media Purgatory. Maybe that’s exactly where we are at this specific moment in time. According to Wikipedia, "Purgatory is the
Continue readingHow Journalism Survives New Media (By Saving Itself)
Just because newspapers are suffering, it does not mean that Journalism is dying (far from it). That being said, we
Continue readingNewspapers, Google, Advertising And The Big New Media Mess
Here is a very fascinating interview with Rupert Murdoch (News Corp. Chief Executive Officer). This could well be one of
Continue readingWhy Digital Agencies Aren't Ready To Lead (And Why Traditional Agencies Shouldn't Either)
One of the more dynamic online conversations about Digital Marketing over the past few weeks has been happening over at
Continue readingGiving Till It Hurts
At what point do you stop giving and start taking? At what point are you no longer serving the community
Continue readingAnother (Brilliant) Take On The Newspaper Industry
When it comes to saying things in a deep and meaningful way about the impact of technology and the Internet
Continue readingFailure Is Not An 0ption
Just last week, I caught myself watching Apollo 13 for the umpteenth time on TV. The Oscar Award-winning Ron Howard
Continue readingThe Lesser Of Two Evils When It Comes To Digital Marketing
In a recent keynote address I gave, a discussion came up surrounding Facebook, privacy, and the general public’s best interests.
Continue readingEvolutionize Your Marketing
It seems like everyone is busy looking to their left and to their right in hopes that someone else is
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