Most brands want to slowly build up a semblance of buzz prior to a big product launch, but that could
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From Degrees To Pixels
It’s hard for many to embrace, but it’s a reality. Changes in business today are becoming more and more dramatic
Continue readingThe Word Of Mouth Manual – Volume II Is Here… And It's Free (But Just For You)
The Word Of Mouth Manual – Volume II is the new book by Dave Balter. Balter is the founder of
Continue readingThe Momentum Effect In Effect
"The ‘Momentum Effect’, is a term created by Marketing Revolution that measures the effect of a brand within a social
Continue readingForget About The Long Tail And Focus On The Long Road
In a recent episode of my Podcast, Six Pixels of Separation – The Twist Image Podcast, I blurted out something.
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