It is the constant debate of the marketing industry: should you do spec work? There is a phase in the
Continue readingTag: collaboration
Where Innovation Happens
Where do you think innovation happens? Are you doing your best work when you are alone with your ideas? Are
Continue readingBring Your Brain To Work Day
There’s a line that has been marinating in my brain for close to a year now. One of the speakers
Continue readingWhy Email Needs A Facelift
There has got to be something better than email. Email has been around longer than you think (you check out
Continue readingQuirky Turns Us All Into Sharks And Dragons
Have you ever seen the TV show Shark Tank or Dragon’s Den? Being an entrepreneur is hotter than ever. Individuals
Continue readingMarketing Is Dead
It’s a great blog headline that will get a lot of attention, right? The Harvard Business Review had a blog
Continue reading5 New Books That Every Marketer Must Read (That Aren't About Marketing)
Looking for something good to read this weekend? If you happen to be lucky enough to have some free time
Continue readingThe Death Of The Unconference
Does anyone remember the unconference? There was hope for collaboration and self-organizing groups, but it seems to have gone the
Continue readingStories Die When There Is No Experience With It
Transmedia is all the rage these days. So too is Digital Storytelling. The idea seems both plausible and realistic: extend
Continue readingWhy We Should All Respect The Internet (Just A Little Bit More)
The debate about the value of the Internet swells up every now and again. People like Nicholas Carr argue that
Continue readingThe Liberation Of Comments And The New Storytelling
People leaving comments on a Blog has changed. If it hasn’t changed all that much, it’s going to. The primary
Continue readingFinding Space
Time to think. A place to think. Your own little space. An artist uses a studio. A great business person
Continue readingGetting To The Work
How often do you go about your work day and then realize that you have to get out of there
Continue readingThe Real World
If there’s one acronym I hate, it’s this one: IRL. IRL stands for: In Real Life. People talk a ton
Continue readingThe Agency Of The Future
The Marketing Agency world continues to change and evolve. Just the other week, news broke that ZenithOptimedia UK will be
Continue reading7 Things That Blogging Does
Seven years ago (2003), I posted my first Blog post here. The day would have slipped by had someone not
Continue readingDigital Marketing Inside Out
Is there one way to get your entire organization behind Digital Marketing and Social Media? Obviously, it depends on the
Continue readingIs Social Media Right For Every Business?
A great man once said, "Do or do not; there is no try." Fine, it wasn’t a great man, but
Continue readingWorking Towards A Better Creative Brief In A Connected World
No one is going to argue that an agency is only as good as the last piece of creative work
Continue readingOne Product. One Sale. One Day Only. One Exciting New Business Model
Do you buy in bulk? When most people think of buying in bulk, they think about Costco. They think about
Continue readingKill All Marketers
Where does Marketing land in terms of professions that are perceived to be honourable by the mass public? Something tells
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