Want to know if the Digital Marketing agency you’re working with truly understands the "marketing" part of your business equation?
Continue readingTag: communications
CTRL-ALT-DEL – It's Time For A Business Reboot
Maybe the Internet changed much more than we think? Maybe businesses have to reinvent not only themselves, but the entire
Continue readingSharing, Stealing And Other Nefarious Acts
Let people steal your ideas. That was one of the thoughts I perpetrated (just a little bit) in my first
Continue readingThe Future Of Social Media
It’s not enough to just be working with Social Media for most brands, they’re also looking to build community… but
Continue readingThe Not-So-Distant Future…
If you thought augmented reality adds amazing change to the marketing and communications landscape, check this out… Augmented (hyper)Reality: Domestic
Continue readingNobody Knows What You're Talking About
You know what you do so well, that you have a hard time relating and explaining it to those (the
Continue readingThis Will Change Everything… Again
What do you make of articles that say, "this will change everything for Marketers?" The truth is, I’m just as
Continue readingThe Next Industrial Revolution
What is the future of business? In my book, Six Pixels of Separation, I recount a story about how much
Continue readingNo More Websites. Only Publishers.
Websites are not websites anymore. When a brand manager sits down to evaluate what she or he is doing online
Continue readingDealing With People Who Are Dealing In Social Media
If you could tell the Human Resources department your Top 10 dos and don’ts of Social Media for current and
Continue readingKilling ROI
How do you measure success? If this were a high school cheer, it would probably end in: "R-O-I!" Ahh, the
Continue readingSocial Media Gurus – That Old Chestnut
Who should own Social Media? It’s starting to feel like we’re constantly trotting out the same old dead horse to
Continue readingThe Google Phone Is Really About This…
A computer that is in every person’s hand that connects them to information and everyone else in the world. Too
Continue readingSocial Media Snake Oil And The Elusive ROI
Most companies and brands won’t have any level of satisfaction from Social Media Marketing unless we – as the collective
Continue readingWhen Do You Sleep?
That is one of the top questions I get asked. Often. It’s either that one, or "do you ever sleep?"
Continue readingThe Trigger Finger
If the way in which we use the Internet (and mobile) is so different from traditional media, the advertising is
Continue readingWhy Digital Agencies Aren't Ready To Lead (And Why Traditional Agencies Shouldn't Either)
One of the more dynamic online conversations about Digital Marketing over the past few weeks has been happening over at
Continue readingEmail Still Matters
Email is dead. Right. Along with Blogging, Podcasting and everything else. But how true is that statement when it comes
Continue readingMarketing Is More Important Than You Think
Do you think that this is a Blog about technology? Others have said it’s about New Media. Some have even
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