What makes a product or service really work? For years, you could only text message someone who was on the
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Smart Brands Will Create Their Own Digital Products And Services
Marketing is so much more than advertising. One of the bigger ideas (and evolutions) in marketing that I covered in
Continue readingThe Persistence Of Brands
“Nobody wants to be branded anymore,” said Aaron Levine, head designer for Abercrombie & Fitch. Well, if that line from
Continue readingThe Spirit Of The Times And Great Expectations
Live in the desert. It’s a place of possibilities. I’m always fascinated when urbanized environments flourish in a place that
Continue readingSix Links Worthy Of Your Attention #326
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingSix Links Worthy Of Your Attention #324
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingA Better Digital Experience
That is the promise of augmented reality. It still sounds like science fiction, and the masses did not all run
Continue readingThe One Screen World Keeps Happening
How many screens is your brand marketing against? In my second business book, CTRL ALT Delete (which came out in
Continue readingWhat Is Code?
It’s for you to understand what lies beneath these words, your website, that mobile application, Facebook, YouTube and more. Every
Continue readingThe Line Being Drawn Between Smartphones And Tablets
Human beings are an intriguing group. What does advertising do? Well, if you believe the very first episode of the
Continue readingThe Future of The Digital Economy
Are you excited or worried about the future of the world? There are very divisive lines of thought when it
Continue readingApple Is Laughing All The Way To The Bank
I went from a non-believer to a believer. I love Apple. There, I said it. It’s not a tough thing
Continue readingSometimes Data Is Just Data
**So, how is all of that data working out for you?** There have been two stories in the news that
Continue readingWhy Spam Is Here To Stay (And Getting Worse)
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal
Continue readingThe Most Impressive Trends In Digital Media
If there is one deck of slide that marketers should be paying attention to, it is this one. Marketing nerds
Continue readingMy Voice Is My Password
Is your head bleeding? Is your heart bleeding? Here’s my thought (and, I say this with full disclosure that I
Continue readingWhat Is The Point Of A Website In 2014?
It’s not all about what the mobile experience will be about. The one screen world. It’s a concept often written
Continue readingMy Love Affair With Pocket
Where do you save and read your online content? You would think that with all of this technology and content
Continue readingDigital Empathy
When I drive home from the office, I pass an elementary school and there are always shenanigans taking place. I
Continue readingThe World Of Change(d)
The world is changing. The world has changed. Trolling through the news on Business Insider, I stumbled upon their chart
Continue readingWelcome To The One Screen World
Channel surfing got weird. There was this episode of All-Star Celebrity Apprentice this season that revolved around each team’s ability
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