At what point will advertisers hold the publishers really accountable? Those who were early into digital marketing had many hopes
Continue readingTag: content
Every Piece Of Your Attention Is Being Monetized
Advertising is a data-driven beast with big money underneath it. Advertising is nearly half-a-trillion dollar business (you may want to
Continue readingWhere Is Content Marketing Headed In 2017?
Here’s my prediction for content marketing in 2017… The “owned” versus “rented” platform discussion is naturally going to shift to
Continue readingWorking In A More Connected Space
There is an irony happening in the modern workplace. Many claim that they no longer need the office and the
Continue readingThe End Of Advertising (Easy There)
Say this with me… all together now: “advertising is here to stay.” You may not like to say that. It’s
Continue readingThe Life And (Working) Times Of Millennials
You can’t flick a screen these days without reading something about Millennials and the workplace. As a professional speaker, I
Continue readingWe Are Not (That) Social Media
Social media was not supposed to act like traditional media. In fact, one could argue that everything we thought was
Continue readingWhen Everybody Gets It Wrong
Individuals get it wrong. Brands get it wrong. What happens when everybody gets it wrong? Let’s start here: this is
Continue readingThe Void That Twitter Could Leave
Dear Twitter, please don’t go. These are dangerous times for Twitter. The public markets are no longer in love (their
Continue readingA Little Help From My Friends… So Please Help!
Giving. It’s what I do. I’m thankful to serve you. I had dinner the other week with someone who is
Continue readingFascinate Some More With Sally Hogshead – This Week's Six Pixels Of Separation Podcast
Episode #534 of Six Pixels of Separation – The Mirum Podcast is now live and ready for you to listen
Continue readingSPOS #534 – Fascinate Some More With Sally Hogshead
Welcome to episode #534 of Six Pixels Of Separation – The Mirum Podcast. Is there a formula to creating a
Continue readingThe Spirit Of The Times And Great Expectations
Live in the desert. It’s a place of possibilities. I’m always fascinated when urbanized environments flourish in a place that
Continue readingLess Money. Less Traffic. Advertising In Chaos?
Who benefits from a world where advertising is getting less money and there is less traffic for the content? This
Continue readingOriginal Ideas…Or Creative Ideas? Getting Beyond The Stuck.
How often do you get paralyzed by the fact that you don’t have an original idea? Confession time: this has
Continue readingJournalism Is Not Content Marketing
I’m a rare breed. I started off my professional career as a journalist. The truth is, that I still don’t
Continue readingDoes Advertising Even Work Any More? Of Course It Does!
Today, one of my favorite online publications, Digiday, published the article, Does advertising even work any more? Read the article.
Continue readingForce Feed
I miss real editors making choices for me. That’s how I roll. I like editors. I like publishers. I like
Continue readingAre Podcasts Worth More Than An MBA?
How you learn may not be as important as where you learn. There’s this meme-like image that resurfaces every now
Continue readingThe Anemic State Of Content And News
You’re probably not reading this. Still, there is a very strong likelihood that you have already shared this article. Even
Continue readingSix Links Worthy Of Your Attention #314
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue reading