Engagement just got a whole lot more interesting. Facebook made a major update and announcement this week. They’re going to
Continue readingTag: content
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#Client. How often are you trolling the social media feeds and you see some kind of post about how great
Continue readingIf You're Really Interested In Podcasting…
One of the highlights of the TED conference this year was… …Watching Roman Mars record an episode of his audio
Continue readingAre You Living In A (Filter) Bubble?
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal
Continue readingThe New Broadcaster
A new kind of media celebrity is brewing. I can feel it. The main media story coming out of the
Continue readingYou Are Not Reading
We live in a world where most professionals are just skimming content. You can blame Twitter. You can blame Facebook‘s
Continue readingHome Is Where Your Customers Are
“We see social media, primarily, as a paid channel at this point.” It’s a self-fulfilling prophecy at this point. This
Continue readingCounting Screens. Counting Dollars. Connecting Consumers.
Are consumers watching more video content online or on the TV? On April 16th, eMarketer published a news item titled, US
Continue readingDigital Advertising Is The New Mass Media
That was a tough title to write. I was there in the beginning of online advertising. The very early days.
Continue readingIs The Publish Button Evil?
The ability to publish content was once one of the most valuable forces in the world. “The pen is mightier
Continue readingYour Content Is Kidding No One
How is your content marketing strategy coming along? There’s a thorn in my side. It’s a content thorn. It’s ruining
Continue readingAmp Up Your Online Video Knowledge With Mark Cuban
Marketers don’t know that much about online video. We think that we do. We don’t. That statement is not meant
Continue readingDay One: Mirum
**Today is a new day. Hello, [Mirum](http://www.mirumagency.com “Mirum”).** Back in 2002, when I joined [Twist Image](http://sixpixels.com “Twist Image”), I had
Continue readingFind Your Brand Expression
**Marketing is a game of differentiation.** Some might (fairly) argue that a brand’s true *”win”* happens when they’re so unique,
Continue readingHow To Think About Mobile Advertising
**Mobile ads are not Internet ads. Mobile ads are not like other ads.** Marketers can say whatever they want about
Continue readingContent Marketing Is Dead (But There's Always This)…
**Content Marketing is dead. Right? That didn’t take long.** I’ve been reading this notion of *”too much content and not
Continue readingLearn A New (Digital) Language
**Sure, who doesn’t have the time to learn a new language?** Wondering about the intersection of marketing and technology can
Continue readingThe Way Television Should Be
**What if television looked and acted like [Netflix](http://www.netflix.com “Netflix”)?** Many years back, I was blogging about the future of education.
Continue readingMedia Redefined
When you think of someone who understand the state of media, who do you think of? One of the most
Continue readingHow To Blog In 2014
I still love to blog… how about you? It’s amazing to me how I often I get asked about blogging
Continue readingContent Is Not King
It’s a pretty bold statement, isn’t it? Are we making the wrong assumptions about content? What works? What doesn’t work?
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