This is some big brain stuff to watch over the weekend. It’s probably also some of the smartest and most
Continue readingTag: content
Facebook And A New Era In Paid Media
Will the brands revolt? Facebook has been making some serious moves when it comes to what a user sees in
Continue readingThe Maturity Gap
Does your age make you any smarter? I know some pretty stupid people who are cranking past 60, and I
Continue readingShutting Down Blog Comments
I think that I provoked the blog comment Gods today. Sorry about this, but the ability to comment on blog
Continue readingSome Questions About Your Questionable Content
Marketers, we have a problem… Do you know how long an effective Facebook post should be? If I told you
Continue readingLet's Stop Mixing Up Digital Advertising With Digital Marketing
I get into this fight all of the time. When people talk to me about advertising agencies – especially ones
Continue readingWhere Great Content Comes From
This could get gross. You have been warned. Last week, I was lucky enough to have attended the TED conference.
Continue readingTop 15 Rules For Business Writers
Are there rules for great writing when it comes to business? I am often asked where I find the time
Continue readingThe Secret Life Of Social Media
Shhhh, don’t tell anybody anything (even though I just posted this secret online for anyone to see). It has been
Continue readingAnother Public Speaking Horror Story
This isn’t one that happened to a specific individual. This is a horror story that happened to all of us…
Continue readingSome Cheez-its, A Mountain Dew, A Snickers Bar… And A Kindle
It sounds like the set-up to a bad joke, but this is no laughing matter. As Amazon continues to grow,
Continue readingThe Blog Turns 20 This Year
Can you believe it? I had to re-read the headline a couple of times as well. Yesterday, The Guardian posted
Continue readingGreat Content Is The Least Of Your Worries
If a brand is looking to do something more than traditional advertising, what would be your recommendation? The natural answer
Continue readingReboot: Marketing With Inc. Magazine
WARNING: Self-promotional blog post ahead… I am excited to announce that starting tomorrow, I will be a regular contributor to
Continue readingThe Internet Will Break Your Creative Block
Writer’s block? Creative block? Can’t come up with something to create? Steven Pressfield hates the words "writer’s block." He believes
Continue readingIf You're Going To Speak In Public, Please Don't Do This…
Everyone is talking about the Michael Bay meltdown that happened at CES. I hate the whole "kicking someone when they
Continue readingThe George Costanza Approach To Getting Things Done
Do the opposite. Do you remember that Seinfeld episode when George Costanza decided to do everything the opposite of what
Continue reading(Almost) No One Is Seeing Your Content
Certainly, this is not the most optimistic headline you are going to read on January 1st, 2014. We used to
Continue readingMy Love Affair With Pocket
Where do you save and read your online content? You would think that with all of this technology and content
Continue readingWhat Does Facebook Do Next?
I had an interesting conversation the other week with a senior marketing professional of a major corporation that represents many
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