If you look at the world of marketing agencies and technology, it becomes obvious: companies want control. Technology used to
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Control… That Old Thing
Can brands be in control of their message? About a week after everyone got their hands on the seminal new
Continue readingThe Liberation Of Comments And The New Storytelling
People leaving comments on a Blog has changed. If it hasn’t changed all that much, it’s going to. The primary
Continue readingOn Being Rude
Customer service calls will always escalate when the individual who is representing the brand attempts to either control the conversation
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