Some people don’t think that they are creative. I don’t agree. I believe that everyone is creative in their own
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The Myths Of Creativity
Are you creative? It’s a funny question to ask, isn’t it? In my experience, people usually answer this question without
Continue readingWe Have No Idea If Online Ads Work
Are you doing pure branding or are you trying to make something else happen? The real issue that threatens online
Continue readingIt's Gut Check Time For Marketing
How do you feel about the marketing dollars that are being spent at your organization? This is about much more
Continue readingFinding Your Creative Confidence
I used to play the bass. Not the fish. The musical instrument. The electric bass, to be exact. It wasn’t
Continue readingUnlocking Creative Confidence
How much creativity are you bringing to your work? For as long as I have been fascinated with business books
Continue reading5 Simple Ways To Get More Creative, Inspired And Smarter Every Day
Stop complaining about email. We all get too much email. Most of the time it’s about things that should probably
Continue readingAre Creative Types Just A Bunch Of Slackers?
When you think of creative types, what do you think of? If they are creatives and they work in the
Continue readingThe Power Of Imagination
Another testament to the power of a fully integrated marketing message. I was watching a television commercial for a luxury
Continue readingLet's Not Mess Up The Internet
Do you love Seth Godin? I first met Godin at an Internet event in New York City just prior to
Continue readingLearning About Creativity
There must be something in the air. While I am no Julien Smith when it comes to reading books, I
Continue readingThe Creative Process
What do you think of when you think of creative people? Slackers? The people in the office who often wear
Continue readingGetting Over The Lazy
How will brands and agencies adapt? You wind up seeing/reading a lot of content online around this time year that
Continue readingThe Line
What happens when great Marketing creative goes bad? It’s the oldest story in the advertising book: the agency will blame
Continue readingThe Marketing Industry
You can’t have a strong business without a strong community. Personally, I’ve lived by that motto since I first got
Continue readingThe Age Of Accountability
How well is your Marketing performing? It’s amazing to think that in the mass media age, this was not an
Continue readingWhat Type Of Advertising Has The Most Influence?
You would think that the shift is clear. That true influence when it comes to advertising comes from channels that
Continue readingCreativity In The Age of Web Analytics
Is Mad Men a true representation of how great creative happens in Marketing? In a typical Mad Men episode, research
Continue readingYou Are Free To Try Everything
While figuring out a Digital Marketing strategy (or method to the madness) is all well and good, let’s also not
Continue readingAdvice To A Marketing n00b
It must be that time of year, but there seems to be a more solid flow of personal requests for
Continue readingThe Easy Way To Get A Job In Marketing, Advertising And Social Media
Be creative and interesting… Then, have the skills to deliver and back it up. Don’t forget: that initial creativity also
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