This does not happen online. This does not happen with major retailers. Recently, I was recommended to a local retailer
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"Digital Marketing" Is Not The Same As Marketing
Obviously, I believe in the power and opportunity of digital marketing. In full disclosure: digital marketing has (for almost twenty
Continue readingThe Mobile Commerce Chicken And Egg Conundrum
This was a big week for shopping. Unless you have been living under a rock in North America, we had
Continue readingLove Your Brand
Let’s not forget about brands. Let’s not forget about our messaging. Let’s not forget about how a brand connects to
Continue readingWhy I Hate Black Friday
**Everyone Loves A Good Deal.** Say what you will about [Best Buy](http://www.bestbuy.com “Best Buy”), but I love getting their newspaper
Continue readingThe End Of Showrooming (And Webrooming)
We are never going to solve for true consumer-centricity, if we keep acting like this. First, we had "showrooming." Showrooming
Continue readingWhat Is The Point Of A Website In 2014?
It’s not all about what the mobile experience will be about. The one screen world. It’s a concept often written
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