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We Need a Better Definition of "Native Advertising"

What is "native advertising"? If you’re looking for marketing jargon in 2013, look no further than "native advertising." Brands, media

Episode #327 of Six Pixels of Separation – The Twist Image Podcast is now live and ready for you to

Welcome to episode #327 of Six Pixels Of Separation – The Twist Image Podcast. When was the last time you

It turns out that trying to standardize advertising sizes and formats may have been a bad idea for online advertising.

Is online advertising any good? Last week, DigiDay ran the news item titled, The Ad Contrarian’s Reality Check. Bob Hoffman

There is a shortage of talent in the marketing pool. Yes, the industry is filled with smart and talented people

I don’t mind that I’m becoming a dinosaur. I’m not going to lie and say that I was shocked to

Tweet this, get that. It’s disruption marketing at its finest. Companies are now using hashtag marketing strategies as a way

Give credit where credit is due. If I was the publisher of Advertising Age and/or AdWeek, I would be paying