Every Monday morning at 7:10 am, I am on air at CHOM 97.7 FM radio out of Montreal (home base). It’s
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Tag: distribution
Big Tech And “Free Speech”
What is “free speech”?I saw a tweet that stated: “Don’t be fooled. Big Tech isn’t shutting down accounts due to
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David Chavern on Journalism, Fake News And Media – This Week’s Six Pixels of Separation Podcast
Episode #710 of Six Pixels of Separation is now live and ready for you to listen to. I had the
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SPOS #710 – David Chavern on Journalism, Fake News And Media
Welcome to episode #710 of Six Pixels of Separation. Here it is: Six Pixels of Separation – Episode #710 –
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Don’t Tell Stories. Tell A Story Worth Listening To
This is the issue that brands have with storytelling. Often brands tell stories because they believe that content (and content
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This Makes It Impossible To Compete Against Amazon
It seems like the 800 pound gorillas are only getting bigger (and stronger and smarter). Amazon will probably be the
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45 Million Reasons To Be Inspired
If you’re thinking about business, it’s easy to be inspired by Netflix. Unless you’re in the movie/entertainment business, then Netflix
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A Funny Thing Happened On The Way To Disruption
What happens when consumers push back against disruption? Is that even possible? Common logic would dictate that a business disrupts
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Six Links Worthy Of Your Attention #424
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingCan't Facebook Kill Twitter?
Twitter does one thing right that Facebook isn’t doing. No, it’s not the 140 characters (or 280 characters now). No,
Continue readingIs Amazon The Creepiest Company In The World?
Today we celebrate ghosts, ghouls, goblins, witches, monsters and… Amazon? Happy Halloween! Get ready to sugar overdose on mini Snickers
Continue readingThe Real Retail Apocalypse (It's Not What You Think)
Much has been written about the demise of retail. Go ahead, Google it for yourself. You will find a lot
Continue readingWhat Makes A Great Brand?
Not a good brand. Not a successful brand… a great brand? In fact, before attempting to answer this question, it’s
Continue readingAutomated Creativity Is Inevitable (And A Good Idea) – Strategy Magazine Column
You can’t throw a marketing professional down a flight of stairs these days without the words “artificial intelligence” tumbling out
Continue readingAll Ads Are Not Created Equal
It’s not really about whether or not advertising is inherently good or bad. Advertising is a paid channel to distribute
Continue readingJournalism Is Not Content Marketing
I’m a rare breed. I started off my professional career as a journalist. The truth is, that I still don’t
Continue readingStrong Lessons On How To Present Ideas
Newsflash: you don’t have to be a great speaker to get an idea to spread. We live in fascinating times.
Continue readingThe Digital Reality
Do you really think that Google Glass is a flop? I don’t. Google Glass did – and will do –
Continue readingThe Thing About Serial And The Golden Age Of Podcasting
**”Did you catch the season finale of Serial?”** If you’re into podcasting (like I am), there is not a finer
Continue readingContent Marketing Is Dead (But There's Always This)…
**Content Marketing is dead. Right? That didn’t take long.** I’ve been reading this notion of *”too much content and not
Continue readingFake Traffic, Bots And Faker Websites
Fraud is everywhere. Wake up. When I was younger (in a pre-Internet world), there was a dirty little secret about
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