That’s not a statement, but rather fact if you believe the just-released, 2009 Media Survey Results & Analysis. According to
Continue readingTag: email marketing
Google Offers Up New Ways To Search (And Why You Should Care)
When a company reaches the size and depth of Google, it can sometimes be overwhelming to stay in the loop
Continue readingThe Good Client
One of the hardest things to do is to choose a Digital Marketing agency. Here’s why: In the traditional advertising
Continue readingAlways Remember Marketing Is Not Advertising
It’s not just traditional mass media advertising that is being affected by the economy. It turns out that Web advertising
Continue readingMarketers Are Behind The Times
As if watching the major label music companies implode and the pending mass destruction of the newspaper and publishing industry
Continue readingHome Base
If you could name one thing that was really missing from your Digital Marketing strategy, what would it be? The
Continue readingRenting Lists
In the old days of Marketing (sometime last year), you could get away with renting someone else’s list. There are
Continue readingBanner Advertising Is But One Small Component Of Digital Marketing
When people talk about online advertising, they’re really talking about banners ads (or display advertising). If media companies don’t like
Continue readingWill We Never Learn?
How would you feel if you got a spam email from a legitimate business with a five meg PDF attachment…
Continue readingNobody Uses Email Anymore
Young people don’t use email anymore. They see it as a traditional form of communication. They use it to thank
Continue readingThe Ultimate Digital Marketing Course
The problem with Digital Marketing is that it can’t be taught at the university level. Between trying to find educators
Continue readingMost Magazine And Newspaper Sites Are Tricking You (And Their Advertisers)
Why do Websites for magazines and newspapers always make you click through multiple pages to read one article online? Do
Continue readingSpam Works – Sad But True
Is the amount of Spam you’re getting bringing your online depression to new heights? I’m getting it too. Spam –
Continue readingHow To Prove The Value Of Social Media
I’m very lucky. I get all kinds of cool emails, direct messages via Twitter and messages on Facebook. People ask
Continue readingIn Praise Of Slow
Marketers want everything (more sales, more brand awareness, more recall, more word of mouth and more) and they want it
Continue readingConversations Need To Yield Actions Measured In Dollars
That was the message given in a piece published yesterday in Advertising Age titled, Conversations Need To Yield Actions Measured
Continue readingDon't Forget Your Website
Lately, I find myself thinking more and more about what Bryan Eisenberg (co-founder of Future Now Inc., Blogger over at
Continue readingRSS Advertising Yes – Podcast Advertising No
"’RSS and podcasting have both gone a little bit silent,’ he said. ‘Podcasting is a bust, and RSS was lumped
Continue readingAt What Price Authenticity?
It seems simple enough. If you want to get beyond making connections in Social Media and Web 2.0 channels, you
Continue reading12th Annual Webby Awards Gives Nod To Six Pixels of Separation Blog
With more than ten thousand entries and fewer than fifteen percent being distinguished with an Official Honoree award, I’m proud
Continue readingWhen GM Shifts 1.5 Billion From Traditional Advertising To Digital Marketing…
Does it mean that General Motors is trying to get more bang for their advertising buck in a time of
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Never another podcast episode or article 