How important is creativity in Marketing? It’s not a loaded question. Some may say that the creativity can’t stand on
Continue readingTag: entertainment
TV Everywhere
If screens become ubiquitous at every turn, does this change TV and what it means to our society? We’re no
Continue readingSocial Media Should Drop Dead
You can’t kill a good online social network. The music industry cheered a very small (and mostly unheard) victory a
Continue readingThe Spirit Of The Times
That’s what the word "zeitgeist" means… the spirit of the times. What is happening now and how does it all
Continue readingYou Do This More Than Sleeping And Working
People spend more than half of their day consuming media. Making a statement like that should make you look at
Continue readingTV Worth Checking Into
The power of the Internet is undeniable. When thinking about U.S. President Barack Obama‘s election in 2008, many people link
Continue readingDigital Storyteller
The concept of transmedia and Digital Storytelling is the new Social Media. You can’t throw a Digital Marketing Strategist without
Continue readingThank Social Media For The Next Phase In Human Evolution
What do you do with your down time? The average Canadian watches more than 25 hours of television every week
Continue readingThe iPhone Of The Future
How many articles can one person read about another newer version of the Apple iPhone? Apple head honcho Steve Jobs
Continue readingGame Changer – Game Over
Welcome to the next evolution in computing, connectivity, content, entertainment, media and how we’re all connected. https://videopress.com/v/wp-content/plugins/video/flvplayer.swf?ver=1.15
Continue readingEmbracing The New Business Of New Media
Last week, the 2010 International Consumer Electronics Show (CES) wrapped up in Las Vegas. CES is the seminal annual event
Continue readingVideo Games Are The Newest Cable Channels
Trying to understand the real size and scope of the television viewing audience is near-impossible. Even with all of the
Continue readingWhen The Media Is The Message
The following is a cross-post from the Sparksheet Blog. It was an interview conducted with me by Spafax Editorial Director,
Continue readingOnline Social Networking Is Good, Clean Fun
Online social networking is not just good in terms of connecting and growing your personal network and business. It’s also
Continue readingThe TED Conference Is All About Ideas Worth Spreading
If you could invite anyone to a dinner party, who would you invite? What would it look like? That was
Continue readingWhere Influence Lives
"TV still has the most influence on purchasing decisions in five major markets — even among Internet users — according
Continue readingThe Kids Are Alright
When the habits of young people shifts, all of us Marketing hacks take one look and say, "yup, that’s where
Continue readingBad TV
How long does it take for you to find something good on TV? You could spend more hours just watching
Continue readingThird Life For Virtual Worlds
When was the last time you thought about the online virtual world, Second Life? Most of our attention shifted out
Continue readingEven If You Don't Have Kids, You Better Pay Attention To Grand Theft Auto
It was just confirmed that Grand Theft Auto IV, which was released on April 29th, 2008, has shattered every single
Continue readingNew TV Shows Coming To An Xbox Near You
Traditional Marketers sit and stare at the changes taking place in the Marketing world. Here’s the raw truth: they think
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