It seems like the 800 pound gorillas are only getting bigger (and stronger and smarter). Amazon will probably be the
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It’s All About Control
If you look at the world of marketing agencies and technology, it becomes obvious: companies want control. Technology used to
Continue readingReclaiming Pressure In Business
How often are you captivated by a story? Brands are funny when it comes to telling, selling and caring. They’re
Continue readingWhat Disruption Really Means
When we talk about disruption, innovation and transformation, what are we really talking about? Some might argue that it’s really
Continue readingWhat A Brand Wants. What A Brand Needs.
I think that Sir Martin Sorrell is very smart when it comes to media. Those in the advertising business know
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