Branding is no longer a zero-sum game. Back in my music journalism days, I had the chance to interview Gene
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…And You Will Know Us By The Trail Of Content
What’s your endgame? You won’t be surprised to know that so few brands actually have an answer to that one,
Continue readingSix Links Worthy Of Your Attention #88
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingLoving What You Do
"Passion" is one of those words that is thrown around in every motivational business book. It’s a big word, and
Continue readingThe Slippery Slope Of Being Provocative
The only way to get attention is to do something that will get you attention (duh). Apathy sucks. It’s the
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