Brands have done a wonderful job of stepping in it over the past little while, haven’t they? Usual gaffs and
Continue readingTag: good to great
The Five Business Books That Shaped 2011
Read. Read. Read. Blog posts are great. So are Twitter, online newspapers and magazines and the occasional Podcast, but if
Continue readingGood To Great To Different
Is Apple a truly great company? The answer seems obvious. Now reframe that thought and think about what truly makes
Continue readingThe Shift From An Advertising World To A Marketing World
When most people think of "marketing," they’re actually thinking of "advertising." That’s all going to change. In the grand scheme
Continue readingJim Collins And Charlie Rose Discuss Business And Great Companies
Jim Collins is the author of the best-selling business books, Good To Great and Built To Last. He was recently
Continue readingForget About The Long Tail And Focus On The Long Road
In a recent episode of my Podcast, Six Pixels of Separation – The Twist Image Podcast, I blurted out something.
Continue reading