Google+ is gone. Long live Google+. That’s the buzz this week. Google+ – their attempt at an online social network
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Google+ is gone. Long live Google+. That’s the buzz this week. Google+ – their attempt at an online social network
Continue readingThe ability to understand the community and engage in the discourse is hitting an all time low (and high) at
Continue readingIt’s hard to get both. Pageviews, clicks, shares… that is the common currency of online marketing these days. Don’t kid
Continue readingFacebook is looking smarter than ever. It happens in a flash. It seems like only yesterday, when everybody was complaining
Continue readingEvery morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home
Continue readingEvery morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home
Continue readingWhat is the true value of a comment on a blog? If you go back in time (a little over
Continue readingHow much content is too much content when it comes to a brand? It’s a slippery slope for most brands
Continue readingThe Post PC world will not be kind to advertising as we have known it. There are two trains of
Continue readingIf you think it’s dumb, don’t do it. Not many marketing professionals are willing to do that. Recently, I saw
Continue readingBig brands are trying to make big moves in social media. There is an arm’s race – of sorts –
Continue readingFacebook is a license to print money. As far as social media goes and the growth of online social networking,
Continue readingI love my blog. I love your blog. I love blogs. Call me old-fashioned. Loving blogs has nothing to do
Continue readingSo, were you naughty or nice? At this most wonderful time of the year, I’m often inundated with phone calls,
Continue readingShould the CEO blog? It seems like a question rooted in 2008, but now that blogging could include things like
Continue readingWho owns your brand? I don’t mean this in a "does you consumer now control the brand?" kind of way.
Continue readingWhat are you trying to accomplish? There is a story told in the amazing business book, Freakonomics, about a study
Continue readingAre you fascinated by humanity? Great ideas happen when we come together as a group of people. This is why
Continue readingWhat a long, strange trip it’s been. There are many who think that advertising as we have known it to
Continue readingThere’s a growing lesson for big brands in Social Media. Unless you own the platform (like a Blog, Podcast or
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