Have you had "The Moment" yet? When you look through the newspaper, do you stop and review the job postings?
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The Gift Of Facebook
Let me be clear: I am still bullish on Facebook. I am not bullish on advertising as Facebook’s main revenue
Continue readingNative Advertising And The Trouble It Will Cause
It turns out that trying to standardize advertising sizes and formats may have been a bad idea for online advertising.
Continue readingSix Links Worthy Of Your Attention #118
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingTechnology Removes Technology
What do you make of the meteoric rise of the iPhone and iPad? People will talk about the cool factor,
Continue readingWhen Digital Just Won't Do
If you were looking to buy issue #11 of Marvel Premiere featuring Dr. Strange, where would you go? To Google,
Continue readingThe Resurrection Of Podcasting
Does anyone listen to podcasts anymore? Does anyone even care? This past week, I published episode #321 of my weekly
Continue readingThe Problem With Time Spent
How long do people engage with your media and content? This is the question that publishers must answer to media
Continue readingThe Misery Of Monetization
Do you know which brands struggle with monetization? It’s not a trick question and the answer is pretty obvious: any
Continue readingA Confederacy Of Patent Dunces
Things are about to get a whole lot more stupid. There was a lot of online chatter when Google acquired
Continue readingThe Trouble With Online Advertising
Is online advertising any good? Last week, DigiDay ran the news item titled, The Ad Contrarian’s Reality Check. Bob Hoffman
Continue readingThe Future Of Google
Do you think that Google is a one trick pony? That it’s all about search? They’ve got nothing beyond search?
Continue readingThe Power Of Direct Relationships
The one with the direct relationship wins. As a customer, who would you prefer to share your personal information with
Continue readingPop Goes The Social Media Bubble
Is there a social media bubble? Did it pop just like the dot-com bubble back in 2000? In a word:
Continue readingSix Links Worthy Of Your Attention #111
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingThe Era Of Exponential Marketing
Most everything we look at in the marketing realm is linear. We’ll look at things like mobile adoption and it’s
Continue readingWhat's Next? It's You
If we stagnate, we die… so, what’s next? This is the question that my good friend, Mark W. Schaefer asks
Continue readingThe Art Of Fake Familiarity
Pitches are getting worse. I recently got an email pitch from a public relations specialist that read something like this:
Continue readingSix Links Worthy Of Your Attention #109
Is there one link, story, picture or thought that you saw online this week that you think somebody you know
Continue readingThe Marketing Problem Is Simple: There Are Too Many Ads
As a brand, do you find it hard to put your message in front of the right audience? This used
Continue readingPlanning World Domination With $100
Portland, Oregon seems like the perfect place to hold the World Domination Summit, doesn’t it? No, this isn’t some kind
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