internet advertising Archives - Six Pixels of Separation

From Free to Fee – The Future Of Paying For Social Media

Social Media might start hitting you in the wallet. Mitch Joel · The Future Of Paying For Social Media –

Dear Brand Leaders, The time has come. I’ve been patient. Your consumers have been patient. Enough is enough. The discrepancy

If there is one deck of slide that marketers should be paying attention to, it is this one. Marketing nerds

I get into this fight all of the time. When people talk to me about advertising agencies – especially ones

Is Gartner right about Chief Marketing Officers spending more on IT than the Chief Information Officer in the coming years?

We thought that the Internet would bring with it a whole wave of new media disruption. We were unprepared for

How do you define TV? Before a recent flight, I downloaded the BBC television series, Sherlock, from the UK. I

How long do people engage with your media and content? This is the question that publishers must answer to media

Was I ever wrong about Groupon. Back in 2010, I was very bullish on Groupon (more on that here: One

You can bet I’m going to sound the trumpets any time online advertising makes an impressive move. On January 19th,

How often do you hear about a traditional mass media company shifting to a "digital first" strategy? Those companies may