How much disruption will the television industry face? New Media pundits made a big mistake when betting against television. Sure,
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How Cloud Computing Changes Everything
There’s been a lot of talk about “the cloud” when it comes to technology and IT in the past few
Continue readingThe Modern Marketing Agency
Give credit where credit is due. If I was the publisher of Advertising Age and/or AdWeek, I would be paying
Continue readingGet Lost On YouTube
It’s one of my favorite past-times and guilty pleasures. After all of the work is done and the house is
Continue readingDon't Break The Internet
Are you as confused about SOPA and PIPA as I am in relation to the marketing world? There is an
Continue readingThe Next Internet… Perspective Is Everything
Roger McNamee is an interesting character and he has a perspective of the Web, Internet and mobile that we don’t
Continue readingA Life Without Technology
There’s no doubt that technology brings with it some scary things. The scariest of them all is of the uncertainty.
Continue readingYour Media Is Controlled By A Handful Of Companies (Yes, Even The Internet)
What happened to The Long Tail? What happens in a world after Here Comes Everybody? Apparently, not much. We had
Continue readingThe Moment You've All Been Waiting For…
When will Digital Media take over from television as the number one medium of choice by marketers? According to the
Continue readingThe Shift To TV Everywhere
Television has always been based on two pillars: Destination. From "Must See TV" to your favorite sitcoms on Thursday night,
Continue readingThe Integrity Of The System Is Up You
Write it only if you mean it. On Twitter, Sally Hogshead (one of my most favorite people!) asked, "How well
Continue readingMarketing – A New Dawn
Is this just the natural evolution of Marketing or is this a complete revolution? It doesn’t matter anymore. If this
Continue readingThe Internet Is Not Evil
It’s easy to blame technology, Social Media and even Facebook when people do bad things. Please watch this: "Guns don’t
Continue readingIt's Not About The Technology
Always remember: it’s not about the technology. It’s about access. People worry too much about the technology. Forget about the
Continue readingIt's A Great Icebreaker
How useful is Twitter, Facebook and other Social Media platforms when it comes to actual relationships? Well, if Malcolm Gladwell
Continue readingWhen Is This Going To End?
Quick question: do you believe that advertising spend should match consumption patterns when it comes to media? I sure hope
Continue readingWhat Type Of Advertising Has The Most Influence?
You would think that the shift is clear. That true influence when it comes to advertising comes from channels that
Continue readingWhy We Should All Respect The Internet (Just A Little Bit More)
The debate about the value of the Internet swells up every now and again. People like Nicholas Carr argue that
Continue readingBeing Digital
How does a Marketing Professional (or any media professional) bridge the gap between the traditional marketing channels to where we’re
Continue readingWhen Mobile Eats The Internet's Lunch
As mobile becomes more important to the overall Marketing mix, will it wind up diverting funds away from the Web?
Continue readingWhat You Always Need To Remember About The Internet
Your information is not (really) yours… and it’s everywhere. The news last week was littered (once again) with WikiLeaks. In
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