Cry all you want that traditional media is dead (and/or dying), out of touch or out of date, but it’s
Continue readingTag: journalist
The Pillars Of Killer Content
Brands (and individuals) often struggle with how to create killer content. Since the mid-eighties, I have been looking at all
Continue readingThe Internet Is Your Media Lab
Does your company wish there was a place where you could experiment with New Media, Marketing, Advertising and Communications? While
Continue readingThe Truth, The Whole Truth And Nothing But The Truth
There is a reason why traditional media professionals will have a hard time making the transition to a new media
Continue readingDon't Be Evil
All companies have one goal: to make money. Strike that. All companies have two goals: to make money and to
Continue readingWhat Is Your Homepage?
One of the best ways to stay up-to-date and informed is to ensure that the content you "must see" is
Continue readingMarketing Critic
In looking at a newspaper or even more of the headier magazines, isn’t it always fascinating to see some of
Continue readingKids And The Haul – The Emerging Haul Video Trend
When was the last time you sat down with friends and family after coming home from the shopping mall to
Continue readingFour Thoughts On The Future Of Journalism And Publishing
If you thought the conversation around Journalism and the future of Publishing has become stale… you are sadly mistaken. For
Continue readingBuying A Newspaper And Free News
Would you buy a newspaper? When word got out that the Montreal Gazette was being put up for sale along
Continue readingAre Brands Really "On" Twitter?
Are brands doing the right thing when they join Twitter and get involved? It’s a tough question to answer. One
Continue readingThe Value Of Good Exposure
People do a lot of things just for the "exposure." It could well be that the concept of exposure is
Continue readingThis Will Change Everything… Again
What do you make of articles that say, "this will change everything for Marketers?" The truth is, I’m just as
Continue readingThe Moment Of Truth
Are people willing to pay for what you do? You can create great content. That content can generate all kinds
Continue readingAlternative Ways For Businesses To Use Twitter
There are better (and more interesting) ways for companies to use Twitter than simply have a "conversation." Most people think
Continue readingSpend An Hour With Malcolm Gladwell
Recently, in a shopping mall, I spotted a copy of Malcolm Gladwell‘s book, Outliers, for sale at HMV. It’s hard
Continue readingMedia Purgatory
Media Purgatory. Maybe that’s exactly where we are at this specific moment in time. According to Wikipedia, "Purgatory is the
Continue readingHow Journalism Survives New Media (By Saving Itself)
Just because newspapers are suffering, it does not mean that Journalism is dying (far from it). That being said, we
Continue readingHow Mass Media Learns About New Media
In trying to understand the newspaper and publishing industry, there are few brains bigger than Jay Rosen. Rosen is definitely
Continue readingGiving Till It Hurts
At what point do you stop giving and start taking? At what point are you no longer serving the community
Continue readingThe Part Of Social Media That Freaks Out Freelance Writers
Before getting into the meat of this Blog post, let it be known that I have been (and continue to
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Never another podcast episode or article 