What’s your endgame? You won’t be surprised to know that so few brands actually have an answer to that one,
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The Art Of Fake Familiarity
Pitches are getting worse. I recently got an email pitch from a public relations specialist that read something like this:
Continue readingGrow Your Company Or Be Active On Social Media?
Should the CEO blog? It seems like a question rooted in 2008, but now that blogging could include things like
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At what price integrity? There was book on the future of advertising (or media… or something) that was being offered
Continue readingWhat You Need To Know About Facebook, Content And Brands
It’s all about the fleeting moment. For the longest time, there was a commonly held sentiment that the brands who
Continue readingThe Startup Of You With Ben Casnocha
Episode #310 of Six Pixels of Separation – The Twist Image Podcast is now live and ready for you to
Continue readingSPOS #310 – The Startup Of You With Ben Casnocha
Welcome to episode #310 of Six Pixels Of Separation – The Twist Image Podcast. Reid Hoffman co-founded LinkedIn – the
Continue readingTo Thine Own Self Be True
Who owns your brand? I don’t mean this in a "does you consumer now control the brand?" kind of way.
Continue readingIs Social Media Too Good To Be True?
Has the Internet turned into a wasteland of hollow ideas and groupthink? Is it possible that in a day and
Continue readingThe Lying Game
Distrust in a world of trust agents is problematic. On May 18th, The New York Times ran a fascinating news
Continue readingThis Blog Sucks (And You're Probably Not Reading This)
I don’t mind that I’m becoming a dinosaur. I’m not going to lie and say that I was shocked to
Continue readingThe Business (To Business) Of Social Media
"Why aren’t there more case studies of business to business organizations using social media?" I get asked this question all
Continue readingThe Panic Over Pinterest
By the time you read this, Pinterest may be doomed. Did you detect the sarcasm in that statement? Two nights
Continue readingThe Next Billion-Dollar Startup
The truth about Instagram. There wasn’t a building high enough for me to jump off of when I first heard
Continue readingThe City Of The Future
Are you fascinated by humanity? Great ideas happen when we come together as a group of people. This is why
Continue readingSharing Is Caring (And Selling)
What makes media a social media? There’s a long-standing answer to this question. For some, it seems both obvious and
Continue readingThe Start-Up Of You
Welcome to Generation Flux. The January 2012 cover story of Fast Company magazine was all about Generation Flux. You’ve head
Continue readingHow To Start A Blog In 2012
Starting a Blog is easy. Starting a Blog in 2012 is a little bit more complex. There’s a Blog about
Continue reading8 Ways To Score That Elusive Entry Level Marketing Position
It’s probably the most frequently asked question that people looking for work ask. The ultimate truth to winning a job
Continue readingSlimy Sales And Marketing Tactics
Are you a salesperson? How does that sentence make you feel? Most people say that they either hate sales or
Continue readingAnd In The End…
Do you have a morbid fascination with the end? I’m not sure why (but I’m pretty certain that a psychiatrist
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