How important is creativity in Marketing? It’s not a loaded question. Some may say that the creativity can’t stand on
Continue readingTag: linkedin
LinkedIn, Social Media And Bubbles
Late last week, LinkedIn became the biggest U.S. Internet IPO since Google back in 2004. Everyone from investors to start-up
Continue readingAn Open Letter To Conference Organizers
Dear Conference Organizer, It’s rare that you will get a letter from someone like me. I speak professionally at over
Continue readingThe Twitter Test
I’ve been thinking a lot about Twitter lately. It’s success and how much attention it receives in the public domain.
Continue readingHow To Be A Social Media Jerk
You’ll read a whole bunch of different perspectives online about what you should and should not be doing when it
Continue readingSix Pixels Of Separation Is A New York Times Bestseller
If only that were true (but it sort of is)… Seth Godin is very busy with his new publishing venture
Continue readingYour 2011 Digital Marketing Reboot
Just how serious is your business about the digital channels? Any other year, I may have used the words “online
Continue readingThe New Rules Of Email
It’s rare that you come across an individual who feels like they simply don’t get enough email. In fact, the
Continue readingUp Your Game
There are many people who want to move ahead in Marketing. They want a better job. They want more pay.
Continue readingSetec Astronomy
The chance of anybody who has not seen the 1992 movie, Sneakers, and caught the obscure reference to continue reading
Continue readingSocial Media Can Change The Corporate Culture
Most corporate cultures are what they are. Some have been around for decades. Others have had the same corporate culture
Continue readingIs Social Media Right For Every Business?
A great man once said, "Do or do not; there is no try." Fine, it wasn’t a great man, but
Continue readingIn Praise Of Lazy
As excited as you and I are about Digital Marketing and Social Media, don’t ever lose sight of the fact
Continue readingThe Best Way To Grow An Audience And Build Your Community
Is it a Facebook page? Is it Twitter? Is it posting a video to YouTube? What about creating a Blog?
Continue readingConfessions Of A Narcissist
How did we all become so self-involved and to what end? Have you ever been in a place where you
Continue readingDon't Be Evil
All companies have one goal: to make money. Strike that. All companies have two goals: to make money and to
Continue readingIt's A Cultural Thing (You Wouldn't Understand)
"What are we doing on Twitter?" "What are we doing on Facebook?" "What are we doing on YouTube?" You’ve heard
Continue readingAn Open (And Closed) Case For Business In A Digital World
Can a business culture be both open and closed? WikiLeaks scared everybody last week. How is it possible that one
Continue reading15 Ways To Have A Better Meeting
Let’s face it, we’re getting worse and worse about being civil to one another and business meetings are a prime
Continue readingAdvice To A Marketing n00b
It must be that time of year, but there seems to be a more solid flow of personal requests for
Continue readingMarketing In Twenty Minutes (Or Less)
Let’s face it, when it comes to getting things done, most people want to do it either quick or easy
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