What an amazing day we had at The Art of Marketing in Toronto today. Well over three years ago, I
Continue readingTag: marketer
Facebook Made The Right Move. Regardless Of What Marketers Think.
Brands will have to leave Facebook. This was the general sentiment not all that long ago. For the longest time,
Continue readingLove Your Brand
Let’s not forget about brands. Let’s not forget about our messaging. Let’s not forget about how a brand connects to
Continue readingBots And The Next Wave Of Marketing
Hello, Human. When you open the new Quartz news app, it takes a few minutes to get your bearings. This
Continue readingMoms, Dads And Kids… The Digital Reality
Are screens good or bad for kids? How safe is the Internet? If you have kids in your life, these
Continue readingThe End Of Blogging?
Yesterday, I posted the following on Facebook’s new Notes platform (btw, feel free to follow me on Facebook… you will see
Continue readingYou Have Reached The End Of This Blog
…or, have you? Posted by Mitch Joel on Tuesday, October 13, 2015 What do you think?
Continue readingThe Four Outcomes Of Content
What is your content trying to do? Why does your content exist? Who is it reaching? What business purpose does it
Continue readingDigital Videos Is The New 3D
No, don’t worry… you don’t need glasses or anything like that. For marketers trying to navigate digital marketing in a
Continue readingThe Thing About Podcasting And Making Real Money
Question: “what do you prefer: writing or podcasting?” I hate that question. I get it all of the time. The
Continue readingThe One Screen World Keeps Happening
How many screens is your brand marketing against? In my second business book, CTRL ALT Delete (which came out in
Continue readingTime Spent Is The New Impression
Engagement just got a whole lot more interesting. Facebook made a major update and announcement this week. They’re going to
Continue readingConsumers Want Personalization And Privacy
Have you ever shopped on Amazon? Probably one of the stupidest questions ever asked in 2015. Especially, when it’s being
Continue readingThe Line Being Drawn Between Smartphones And Tablets
Human beings are an intriguing group. What does advertising do? Well, if you believe the very first episode of the
Continue readingIf You're Really Interested In Podcasting…
One of the highlights of the TED conference this year was… …Watching Roman Mars record an episode of his audio
Continue readingYou Are Not Reading
We live in a world where most professionals are just skimming content. You can blame Twitter. You can blame Facebook‘s
Continue readingCounting Screens. Counting Dollars. Connecting Consumers.
Are consumers watching more video content online or on the TV? On April 16th, eMarketer published a news item titled, US
Continue readingYour Content Is Kidding No One
How is your content marketing strategy coming along? There’s a thorn in my side. It’s a content thorn. It’s ruining
Continue readingThe Digital Reality
Do you really think that Google Glass is a flop? I don’t. Google Glass did – and will do –
Continue readingAmp Up Your Online Video Knowledge With Mark Cuban
Marketers don’t know that much about online video. We think that we do. We don’t. That statement is not meant
Continue readingFind Your Brand Expression
**Marketing is a game of differentiation.** Some might (fairly) argue that a brand’s true *”win”* happens when they’re so unique,
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Never another podcast episode or article 