marketing initiative Archives - Six Pixels of Separation

What are you really doing with your marketing dollars? Digital media advertising is now bigger than TV advertising. I didn’t

Where To Put The Blame

Blame the agency. A friend who owns a marketing agency once half-jokingly said to me that an agency is used

What are you trying to accomplish? There is a story told in the amazing business book, Freakonomics, about a study

There’s an ugly truth about the business that most of us are in. A friend of mine works at a

How will brands and agencies adapt? You wind up seeing/reading a lot of content online around this time year that