Have you ever tried to unsubscribe from an email newsletter? I don’t know about you, but I handle multiple personal
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An Advertising Tide Probably Won't Raise All Of The Boats
There has been a lot of talk online about the end of advertising lately. Whether it’s a new book on
Continue readingThe End Of Permission
Thankfully, Seth Godin is alive and well, otherwise, he’d be rolling over in his grave. In 1999, Godin wrote the
Continue readingAre Brands Really "On" Twitter?
Are brands doing the right thing when they join Twitter and get involved? It’s a tough question to answer. One
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