September 29th, 2003. That’s when I wrote my first blog post. 5000 posts later… and here we are. Deaths. Births.
Continue readingTag: marketing
To Understand Content, You Have To Understand Publishing. BuzzFeed Is Pushing The Limits…
Three Billion Content Views Per Month. Mobile, social and ideal production facilities. Publishing and understanding how content now flows from
Continue readingNow, What Does Seth Godin Want You To Do?
Last week at Inbound, Seth Godin gave the opening keynote address. Did you see it? Maybe you could not make
Continue readingJust Say "No" To Content
Learn how to say “no” when it comes to your content. We live in a “content is everywhere” world. This was
Continue readingChange Someone's Life Today (Maybe Your Own)
We all want to do great work. We all want to change people’s lives… right? When we first started building
Continue readingWhat Makes Us Human?
Big, tough questions. The kind of questions that we need to ask. Always. We, as a species, are hard to
Continue readingGetting Lost In YouTube Will Help You Find Your Content's Soul
I went down deep into the YouTube rabbit hole. I didn’t think that I would ever get out. For me,
Continue readingHow The TV Industry Just Hurt Television Advertising
What is the value of your personal data to an advertiser? Consumers are rightfully concerned about what is being done
Continue readingAre You Good At Business? Let Facebook Decide
What makes a great business? Put aside things like how ethical the business is, well-priced, marketed, value of the brand,
Continue readingThe Four Outcomes Of Content
What is your content trying to do? Why does your content exist? Who is it reaching? What business purpose does it
Continue readingThe Agency Is Dead. Long Live The Agency.
How will agencies attract and retain talent, when so many young marketing professionals are working for major brands, startups or
Continue readingLessons On Creativity From The Outside
“You have a podcast about bass players?” We live in a world where content is everywhere… and it’s 24-hours a
Continue readingThe Future Of Retail In A CTRL ALT Delete World
How do the best brands connect with their consumers? This has been the question that has kept me motivated to
Continue readingDigital Videos Is The New 3D
No, don’t worry… you don’t need glasses or anything like that. For marketers trying to navigate digital marketing in a
Continue readingDisruption, Disruption Everywhere
What keeps you up at night? This was the question that organizers of the International Startup Festival wanted me to
Continue readingThe Thing About Podcasting And Making Real Money
Question: “what do you prefer: writing or podcasting?” I hate that question. I get it all of the time. The
Continue readingThe One Screen World Keeps Happening
How many screens is your brand marketing against? In my second business book, CTRL ALT Delete (which came out in
Continue readingMarketing Needs To Be About What's New
The most creative ideas win. If you learned nothing else from all of the news coming out of the Cannes
Continue readingSmall Spaces. Big Ideas
Always judge a book by its cover. Not a typo. I do judge a book by its cover. I love
Continue readingAlgorhythm… My Next Book
Algorhythm – The Pulse of Creativity, Data And The Future of Brands. There is this ongoing debate: is the future
Continue readingWhat Is Code?
It’s for you to understand what lies beneath these words, your website, that mobile application, Facebook, YouTube and more. Every
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