Engagement just got a whole lot more interesting. Facebook made a major update and announcement this week. They’re going to
Continue readingTag: marketing
Stop Being A Digital Immigrant
This is the fundamental challenge of most brands today. They are not born digital (as Don Tapscott would say). Yes,
Continue readingDisrupting Digital Business
Episode #464 of Six Pixels of Separation – The Mirum Podcast is now live and ready for you to listen
Continue readingSPOS #464 – Disrupting Digital Business With Ray Wang
Welcome to episode #464 of Six Pixels Of Separation – The Mirum Podcast. R “Ray” Wang is the Principal Analyst, Founder,
Continue readingWhere Consumers Spend Their Time Is Where Advertisers Should Spend Their Money
This was the argument that was debated over twenty years ago. Why do we have to keep having the same
Continue readingThe Line Being Drawn Between Smartphones And Tablets
Human beings are an intriguing group. What does advertising do? Well, if you believe the very first episode of the
Continue readingThe Minimal Viable Brand
Episode #463 of Six Pixels of Separation – The Mirum Podcast is now live and ready for you to listen
Continue readingSPOS #463 – Minimal Viable Brand With Denise Lee Yohn
Welcome to episode #463 of Six Pixels Of Separation – The Mirum Podcast. If you look at Silicon Valley, there
Continue readingThe CEO Series
How are things going? It’s a question that I get asked a lot these days. Twist Image became a part
Continue readingStorytelling For Startups
Episode #462 of Six Pixels of Separation – The Mirum Podcast is now live and ready for you to listen
Continue readingSPOS #462 – Storytelling For Startups With Mark Evans
Welcome to episode #462 of Six Pixels Of Separation – The Mirum Podcast. I first met Mark Evans close to
Continue readingYou Have To Commit To Marketing
It’s easy to say that something isn’t working. We hear it all of the time (or, at least I do).
Continue readingMarketing Twitter
Life can be strange. It’s hard to imagine a brand not seeing Twitter as an opportunity to share and connect
Continue readingYou Are Not Reading
We live in a world where most professionals are just skimming content. You can blame Twitter. You can blame Facebook‘s
Continue readingDigital Advertising Is The New Mass Media
That was a tough title to write. I was there in the beginning of online advertising. The very early days.
Continue readingYour Streaming Live Brand
It’s a race to see which brands will be first on Periscope (or Meerkat). This is nothing new. It happens
Continue readingIs The Publish Button Evil?
The ability to publish content was once one of the most valuable forces in the world. “The pen is mightier
Continue readingYour Content Is Kidding No One
How is your content marketing strategy coming along? There’s a thorn in my side. It’s a content thorn. It’s ruining
Continue readingThe Digital Reality
Do you really think that Google Glass is a flop? I don’t. Google Glass did – and will do –
Continue readingAmp Up Your Online Video Knowledge With Mark Cuban
Marketers don’t know that much about online video. We think that we do. We don’t. That statement is not meant
Continue readingAs Digital Infects Nature
What will the future hold for our physical spaces? That – in particular – is one of the biggest questions
Continue reading