What is the value of your personal data to an advertiser? Consumers are rightfully concerned about what is being done
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Are You Good At Business? Let Facebook Decide
What makes a great business? Put aside things like how ethical the business is, well-priced, marketed, value of the brand,
Continue readingThe Four Outcomes Of Content
What is your content trying to do? Why does your content exist? Who is it reaching? What business purpose does it
Continue readingThe Agency Is Dead. Long Live The Agency.
How will agencies attract and retain talent, when so many young marketing professionals are working for major brands, startups or
Continue readingLessons On Creativity From The Outside
“You have a podcast about bass players?” We live in a world where content is everywhere… and it’s 24-hours a
Continue readingThe Future Of Retail In A CTRL ALT Delete World
How do the best brands connect with their consumers? This has been the question that has kept me motivated to
Continue readingDigital Videos Is The New 3D
No, don’t worry… you don’t need glasses or anything like that. For marketers trying to navigate digital marketing in a
Continue readingDisruption, Disruption Everywhere
What keeps you up at night? This was the question that organizers of the International Startup Festival wanted me to
Continue readingThe Thing About Podcasting And Making Real Money
Question: “what do you prefer: writing or podcasting?” I hate that question. I get it all of the time. The
Continue readingThe One Screen World Keeps Happening
How many screens is your brand marketing against? In my second business book, CTRL ALT Delete (which came out in
Continue readingMarketing Needs To Be About What's New
The most creative ideas win. If you learned nothing else from all of the news coming out of the Cannes
Continue readingSmall Spaces. Big Ideas
Always judge a book by its cover. Not a typo. I do judge a book by its cover. I love
Continue readingAlgorhythm… My Next Book
Algorhythm – The Pulse of Creativity, Data And The Future of Brands. There is this ongoing debate: is the future
Continue readingWhat Is Code?
It’s for you to understand what lies beneath these words, your website, that mobile application, Facebook, YouTube and more. Every
Continue readingTime Spent Is The New Impression
Engagement just got a whole lot more interesting. Facebook made a major update and announcement this week. They’re going to
Continue readingStop Being A Digital Immigrant
This is the fundamental challenge of most brands today. They are not born digital (as Don Tapscott would say). Yes,
Continue readingDisrupting Digital Business
Episode #464 of Six Pixels of Separation – The Mirum Podcast is now live and ready for you to listen
Continue readingSPOS #464 – Disrupting Digital Business With Ray Wang
Welcome to episode #464 of Six Pixels Of Separation – The Mirum Podcast. R “Ray” Wang is the Principal Analyst, Founder,
Continue readingWhere Consumers Spend Their Time Is Where Advertisers Should Spend Their Money
This was the argument that was debated over twenty years ago. Why do we have to keep having the same
Continue readingThe Line Being Drawn Between Smartphones And Tablets
Human beings are an intriguing group. What does advertising do? Well, if you believe the very first episode of the
Continue readingThe Minimal Viable Brand
Episode #463 of Six Pixels of Separation – The Mirum Podcast is now live and ready for you to listen
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